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      <p>
        Betterment, a hybrid robo-advisory platform for retail investors and institutions, has agreed to acquire Marcus Invest's digital investing accounts from Goldman Sachs. The financial details of the acquisition were not disclosed.
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      <p>
        Betterment plans to strengthen its position in the digital investing space by transitioning the acquired accounts to its platform, providing customers with automated investing, diversified portfolios, tax-smart tools, and access to human advisors.
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      <p>
        Betterment currently serves more than 850,000 customers and manages more than USD 45 billion in assets.
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  <p>
    <a href="https://www.prnewswire.com/news-releases/betterment-to-acquire-digital-investing-accounts-from-goldman-sachs-302123376.html">
      Press release
    </a>
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Retail Trading Infrastructure

INCUMBENTS_PRESENT

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 <p>Betterment, a hybrid robo-advisory platform for both retail investors and institutions, has struck a deal to acquire digital investing accounts from Goldman Sachs' Marcus Invest. Exact financial terms of the deal remain undisclosed.</p>
 <p>The acquisition aims to boost Betterment's standing in the digital investing landscape, by transferring the purchased accounts to its own platform. This will allow customers to benefit from automated investing, varied portfolio options, efficient tax tools, and availability of human advisor support.</p>
 <p>Currently, Betterment boasts over 850,000 customers and manages in excess of USD 45 billion in assets.</p>
 
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Betterment to acquire digital investment accounts from Marcus Invest

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