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        Ananas Anam, a producer of patented vegan leather material &quot;Pinatex&quot; made from pineapple leaves, has appointed Manel Echevarria as its new CEO.
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        Prior to joining Ananas Anam, he served as the CEO of Grupo Excens Sports and Lacoste Iberia and held senior executive positions at Swarovski and MontBlanc. He will lead the global business from the company's European research and manufacturing site near Barcelona, Spain.
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    <a href="https://www.ananas-anam.com/ananas-anam-welcomes-new-ceo/">
      Press release
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Bio-based Materials

Ananas Anam, the company behind "Pinatex" vegan leather made from pineapple leaves, has appointed Manel Echevarria as its new CEO. Echevarria previously served as CEO of Grupo Excens Sports and Lacoste Iberia and held senior executive positions at Swarovski and MontBlanc. He will oversee the global business from the company's European research and manufacturing site near Barcelona, Spain.

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