<div>
  <p>
  </p>
  <ul>
    <li>
      <p>
        Kashable, a financial coaching and wellness support platform, has partnered with BrightDime, another financial coaching and education provider, to offer free personalized financial coaching and money management tools to expand product reach across the US.
      </p>
    </li>
    <li>
      <p>
        Through this collaboration, Kashable and BrightDime plan to expand their product reach by offering free personalized financial coaching and money management tools to over 50 companies, including IKEA, Chobani, and Nasdaq, covering over 170,000 employees. Users of Kashable's financial wellness offerings can access free financial coaching sessions and other educational resources from BrightDime.
      </p>
    </li>
    <li>
      <p>
        <b>Analyst QuickTake: </b>
        Early this year, Kashable secured USD 25.6 million in 
        <a href="https://sp-edge.com/updates/25686">
          Series B funding
        </a>
         to support its expansion plans, develop new financial wellness services, and enhance its capabilities to extend affordable credit to employees across the credit spectrum.
      </p>
    </li>
  </ul>
  <p>
  </p>
</div>


<div>
  <p>
    <a href="https://www.kxan.com/business/press-releases/cision/20240514NY12844/kashable-and-brightdime-launch-new-partnership-to-offer-free-financial-coaching-to-over-170000-employees-throughout-the-united-states/">
      Press release
    </a>
  </p>
</div>


Financial Wellness Tools

ANALYST_QUICK_TAKE

PROMINENT_CATEGORY

<div>
 
 <p>Financial wellbeing support platforms, Kashable and BrightDime, have formed a partnership to offer free personalised financial coaching and money management tools. The collaboration aims to expand their product reach across the US.</p>
 <p>Their plan is to offer these services to more than 50 companies, including IKEA, Chobani, and Nasdaq, benefiting over 170,000 employees. Kashable users will be able to access free financial coaching sessions and other educational resources provided by BrightDime. </p>
 
</div> <p><b>Analyst QuickTake:<br>
 </b> Early this year, Kashable secured USD 25.6 million in <a href="https:<br>
//sp-edge.com/updates/25686"> Series B funding </a> to support its expansion plans, develop new financial wellness services, and enhance its capabilities to extend affordable credit to employees across the credit spectrum.</p>

Kashable and BrightDime partner to grow product reach across US

<div>
 
 <p>Marqeta, a card issuing infrastructure provider, is partnering with financial wellness platform Rain to launch the Rain Card, a branded debit card for employers to access earned wages.</p>
 <p>Rain will use Marqeta’s card issuing abilities to create a debit card aimed at reducing dependency on credit and promoting better financial management. This collaboration also provides Marqeta with an expanded product reach and growth in transaction processing volumes.</p>
 <p>Rain's customer base includes global brands like Hilton, McDonald’s, Arby’s, and Subway, and spans various industries including restaurants and hospitality, healthcare, and retail.</p>
 
</div> <p><b>Analyst QuickTake:<br>
 </b> Marqeta also launched a <a href="https:<br>
//sp-edge.com/updates/23011"> credit card-issuing platform </a> supporting consumer and commercial credit programs in October last year. This partnership follows nearly two months after <a href="https:<br>
//sp-edge.com/companies/999264"> Rain </a> secured USD 300 million via a <a href="https:<br>
//sp-edge.com/updates/27208"> credit facility </a> to expand product offerings, which also marks the highest amount in funding raised for the year by a disruptor in the financial wellness space.</p>

Marqeta announces partnership with Rain to launch Rain Card

<div>
<p>Wagestream, the UK-based financial wellness platform, successfully raised funding of GBP 17.5 million (~USD 21.8 million). British Patient Capital led this round with Lombard Odier Investment Managers, Northzone, and others also participating, bringing Wagestream's total funding to USD 278.6 million.</p>
<p>With this investment, Wagestream plans to expand its services by bringing in new offerings. The planned introductions include a credit-builder card, shopping discounts, AI-driven financial coaching, and loans structured for affordability. All these features are set for launch within the current year.</p>
<p>As of now, Wagestream caters to a user base of over 3 million people in the UK, Spain, and the US, who are seeking wellness benefits. The platform collaborates with over 1,000 employers across these regions to provide these benefits.</p>
</div> <p><b>Analyst QuickTake:<br>
 </b> Six months ago, Wagestream <a href="https:<br>
//sp-edge.com/updates/22520"> acquired Keebo </a> , a UK-based neobank to integrate Keebo’s suite of products, technology, software, and workforce with Wagestream and expand its financial services offerings to those with poor credit histories.</p>

Wagestream raises GBP 17.5 million in funding to expand service offerings

ZayZoon raises USD 15 million in Series B extension funding

<div>
 
 <p>Candidly, previously known as FutureFuel.io, is a platform aimed at improving employee financial wellness. It has recently collaborated with intellicents, another platform providing retirement planning, financial planning at worksites, and consulting services for insurance. A prominent aspect of their partnership is offering solutions to manage student debt for their plan sponsors and participants.</p>
 <p>The partnership anticipates providing access to Candidly's comprehensive array of student loan and financial wellness benefits. This will allow participants of intellicents to manage their debts, accumulate emergency savings, and contribute towards retirement savings. The primary goal of this collaboration is to address the financial troubles that American workers encounter, with a particular focus on managing student debt and establishing savings.</p>
 
</div> <p><b>Analyst QuickTake:<br>
 </b> Candidly’s latest fund raise of USD 20.5 million in <a href="https:<br>
//sp-edge.com/updates/16910"> Series B </a> <b> </b> was earmarked to scale its platform’s offerings to address the ongoing student debt repayment challenges faced by the younger workforce.</p>

Candidly partners with intellicents to offer student debt solutions to plan sponsors and participants

<div>

 <p>TIFIN, a platform that provides personalized wealth management services, AI-based investing platforms, and software solutions for asset management firms, recently appointed Brooke Juniper as the CEO of Sage, its AI-driven investment platform. Brooke Juniper boasts an extensive finance and technology background, having spent 16 years at BlackRock where she held positions such as the head of digital engagement and the co-founder of the US Wealth Portfolio Solutions Group. </p>
 
</div>

TIFIN names Brooke Juniper as Sage CEO

INCUMBENTS_PRESENT

<div>
 
 <p>DailyPay has entered into a partnership with Visa+'s digital payment platform, aiming to enhance the interoperability of their earned-wage access platform for employees. The collaboration will facilitate direct deposits into Visa+ linked accounts and allow integration with different digital payment apps.</p>
 <p>The partnership enables DailyPay to utilize Visa's extensive payment and partner network. This would allow their users to deposit their earned wages directly into Visa+ linked accounts prior to their normal payday. Additionally, they could use their funds with a variety of peer-to-peer (P2P) digital payment applications.</p>
 
</div>

DailyPay partners with Visa+ to enhance platform interoperability

<div>

 <p>BrightPlan, a financial coaching and wellness platform, has successfully secured USD 22.5 million in a funding round which involved eleven undisclosed investors. As per the information provided in an SEC filing, the firm's overall funding now accumulates to a total of USD 34.6 million.</p>
 
 <p>However, BrightPlan has refrained from disclosing additional details about the funding, including the planned allocation or usage of the said funds.</p>

</div> <p><b>Analyst QuickTake:<br>
 </b> Today’s funding news comes four months after BrightPlan <a href="https:<br>
//sp-edge.com/updates/22384"> partnered with UKG </a> to enhance product offerings using employee data from UKG, and six months after BrightPlan announced the launch of the <a href="https:<br>
//sp-edge.com/updates/20163"> Total Rewards Statement </a> feature on its platform.</p>

BrightPlan reports USD 22.5 million in funding in SEC filing

<div>
 <p>LearnLux, a financial coaching and wellness platform, has recently raised USD 7.1 million in funding from nine undisclosed investors. This information was disclosed in an SEC filing, raising LearnLux's total funding to USD 24.2 million.</p>
 <p>Unfortunately, further details, such as how these funds will be used, have not been disclosed.</p>
</div> <p><b>Analyst QuickTake:<br>
 </b> Today’s funding news comes over a year after the company raised USD 10 million in <a href="https:<br>
//sp-edge.com/updates/13529"> Series A funding </a> to support its plans for business expansion and reach.</p>

LearnLux reports USD 7.1 million in funding in SEC filing

<div>
 
 <p>Segic, a Canadian benefits management platform, has collaborated with Kaira, a fellow Canadian personal finance wellness platform. This partnership aims to enhance wellness offerings.</p>
 <p>Segic aims to incorporate Kaira's app into its platform, offering financial coaching customised to individual financial behaviours, intending to boost productivity and improve employee retention.</p>
 <p>The combined offering with employee social benefits will be accessible to all Segic clients starting the first quarter of 2024.</p>
 
</div>

All Updates

Kashable and BrightDime partner to grow product reach across US

Marqeta announces partnership with Rain to launch Rain Card

Wagestream raises GBP 17.5 million in funding to expand service offerings

ZayZoon raises USD 15 million in Series B extension funding

Candidly partners with intellicents to offer student debt solutions to plan sponsors and participants

TIFIN names Brooke Juniper as Sage CEO

DailyPay partners with Visa+ to enhance platform interoperability

BrightPlan reports USD 22.5 million in funding in SEC filing

LearnLux reports USD 7.1 million in funding in SEC filing

Segic partners with Kaira to expand product offerings

Financial Wellness Tools

Kashable and BrightDime partner to grow product reach across US

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