Interpublic Group

Technologies bringing about a new reality

Extended Reality

Threedium is a provider of low code 3D development tools, APIs, web engines, and turnkey services including an asset management and deployment platform, enabling the creation of AR assets for both web and mobile platforms.Threedium’s 3D and AR engine, Unlimited 3D, claims to be able to create the highest fidelity 3D assets across web and mobile, usable for AR visualizations. This enables B2C brands, fashion retailers, gaming, automotive CPG, and more, to display their goods, allowing customers to interact with the product such as zooming in or out, seeing it from different angles, trying it on, changing the color, size, or material before purchasing it via a browser and not having to experience the friction of downloading a specific app.The platforms’ scalability and cross-channel capabilities allow for the use of 3D models without needing reformatting for online customer-facing channels. Furthermore, Threedium claims to be the only 3D company to have developed a proprietary file format .TUF to block AI and web theft of 3D files, rather than open-source platforms that put IPs at risk. The company also offers a marketplace for enterprises to purchase ready-made 3D assets and submit custom asset requests.Key customers and partnershipsThreedium has a portfolio of popular brands as customers such as Louis Vuitton, Fendi, Bulgari, LOEWE, Girard Perregaux, Tommy Hilfiger, and Diageo, who use it to create detailed AR versions of their products.As of October 2023, Threedium was in the process of partnering with Amazon’s AWS, Salesforce, NVIDIA, and Teads, to use its APIs and infrastructure services to offer customers high-fidelity 3D and real-time customization AR experiences.Established partnerships include the following:1) SharpEnd, an IoT agency to allow brands to create 3D/AR digital twins of products as NFTs (September 2022)2) RarerThings, an independent web3 advisory service, to extend its web3 expertise to Threedium’s clients while providing RareThings’ clients access to Threedium’s products (May 2022)3) Craft, a creative production agency to launch a virtual shopping mall in Decentraland's Metaverse Fashion Week, the creation of a metaverse office, and an ARclothing line for avatar customization (March 2022)4) Renovi, to provide metaverse fashion show solution for brands participating in the first-ever Metaverse Fashion Week hosted by Decentraland (February 2022).5) OVR, an AR platform powered by the Ethereum Blockchain, to develop a decentralized spatial web for the metaverse (December 2021)Funding and financialsIn <a href="https://sp-edge.com/updates/23076">October 2023 </a>, Threedium raised USD 11 million in a Series A funding round co-led by Interpublic Group and Olma Partners. The funds were earmarked to advance spatial computing and 3D content production on the web, as well as deepen R&amp;D into AI to enhance the efficiency of its 3D models.

Threedium specialises in providing the most engaging and interactive online brand experiences through lightweight and lightning-fast 3D/AR formats, which can be applied to eCommerce, digital advertising and social media. Using a cloud-based platform, Threedium enables brands to turn static images into fully interactive 3D/AR models that work seamlessly across any digital channel and device. Today, businesses of all sizes and industries use Threedium, to bridge the gap between online and in-store experiences.

Wavio develops intelligent sound recognition development toolkits for developers to enhance the functionality and user experience of smart home devices, voice assistants, interactive products, and robotics. It enables developers to deploy install-and-run sound recognition software, capitalizing on proprietary audio signal processing algorithms through an intuitive development console. The Wavio sound assistant software can detect the relative source and type of real-time sounds via a sound recognizing assistant installed on a microphone hardware through command line interface tools (CLI).

Keemotion delivers automated production solutions enhanced with coaching tools for basketball games. The production is professionally created thanks to a proprietary technology. Keemotion’ solution offers a large specter of advantages amongst which :   -	The ability to capture and produce games at a very affordable price. -	The ability to categorize and retrieve online all games produced. -	The ability to tag games manually (based on a personalized iPad  application) and get back all video segments instantly.  Media companies can produce games from lower leagues and/or stream seamless any video content from a game without any production team to tablets and smartphones.  The personalized summary allows a fan to retrieve specific actions according to its own preferences and comment live games building a social sharing of the best highlights of games.

Samba TV provides streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership.

Formerly known as LilLuxe, hopscout is a daily deal online store for simple, classic and timeless childrens products.  Each daily deal focuses on one amazing product, and offers it to customers for a period of 24 hours. At 8:30AM PST, the product is replaced by another, unless it sells out.

Spot Runner, Inc - Founded in 2003 with the world's first TV advertising platform for local advertisers.

Ignite Sports Media partners with sports properties and media companies to provide targeted convergence media destinations for sports fans.  From sports teams and leagues, Ignite licenses exclusive Internet media rights to create team- oriented Internet destinations that increase fan involvement and provide highly targeted, interactive relationships between teams, their sponsors and fans.  For media companies, Ignite serves as an Internet media partner, producing custom sports destination sites for newspapers, broadcast networks, television and radio stations, and Internet portals.  Included among Ignite's media clients are America Online, AltaVista, Zip2, and GolfServ.com.  Ignite's quality content comes from leading sources, including SportsTicker, the Associated Press, Pro Sports Xchange and the company's major sports team partners.

iFuse, Inc. operates a social Website for young adults looking to learn about their faith. Its Website also enables to share stories, pictures, and videos.

MortgageIT is a full-service residential mortgage banking company that is licensed to originate  loans throughout the United States. MortgageIT originates single-family  mortgage loans of all types, with a particular focus on prime adjustable-rate,  or ARM, and fixed-rate, first lien residential mortgage loans.

An e-business and Internet professional services firm.

iSKY offers customer engagement programs. Their services include brand tracking, customer experience management, market research, enterprise feedback management, and voice-of-the-customer programs.

E Ink Corp. is a supplier of electronic paper display (EPD) technologies. Products made with E Ink's electronic ink are designed to possess a paper-like high contrast appearance, ultra-low power consumption, and a thin, light form. E Ink's technology is tailored for many consumer and industrial applications including handheld devices, watches, clocks, and public information and promotional signs.

Tripod provides the tools to allow users to develop fully functional websites online with professional-looking templates and plugins. Tripod offers value-added services to let users take advantage of Search Engine Optimization professionals, Theme development by professional web designers as well as plugin development and site migration service by seasoned engineers.

Interpublic Group is a global provider of advertising and marketing services. Through their 43,000 employees in all major world markets, their companies specialize in consumer advertising, interactive marketing, media planning and buying, public relations, and specialized disciplines.

<div> Interpublic Group of Companies, Inc. (NYSE: IPG) is a global advertising and marketing services company headquartered in New York City. Founded in 1930, Interpublic is one of the &quot;Big Six&quot; advertising holding companies worldwide, offering a wide range of marketing solutions including advertising, digital marketing, public relations, and specialized marketing services. Interpublic operates through a network of agency brands across three main segments: <ul> <li> Integrated Advertising &amp; Creativity Led Solutions (IA&amp;C) </li> <li> Media, Data &amp; Engagement Solutions (MD&amp;E) </li> <li> Specialized Communications &amp; Experiential Solutions (SC&amp;E) </li> </ul> Some of Interpublic's major agency networks include McCann Worldgroup, FCB, MullenLowe Group, IPG Mediabrands, Weber Shandwick, and Golin. The company employs approximately 57,000 people globally and serves clients across various industries including automotive, technology, financial services, and consumer goods. In 2023, Interpublic reported total revenue of USD 10.89 billion, with the US being its largest market. The company has been investing in data-driven marketing capabilities and artificial intelligence technology to enhance its service offerings. In February 2024, Interpublic announced a USD 100 million partnership with Adobe to integrate AI-powered content creation tools across its agency portfolio. Interpublic aims to deliver &quot;human-centered marketing&quot; by leveraging data and technology to create personalized and effective marketing experiences for consumers. The company emphasizes diversity and inclusion in its workforce, believing this approach leads to better creativity and results for clients. </div>

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