DUX Gaming is a Spanish esports team organization that competes in titles such as FIFA, NBA 2K, F1, and Gran Turismo. In September 2021, it became the second NBA 2K League franchise to be formed outside North America and the first NBA 2K League team in Latin America. The company is also active in traditional sports, with a women’s football team DUX Logroño and a semi-professional football club DUX Internacional de Madrid.
Key customers and partnerships
DUX Gamings’ commercial partners include Adidas, Playstation, and Heineken.
Funding and financials
In October 2022 , the company raised EUR 3 million (~USD 2.9 million) in a funding round led by NBA champion Marc Gasol. The proceeds were used to expand into Latin America and to relocate its NBA 2K League franchise DUX Infinitos from Indianapolis to Mexico City.
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