ConvertKit

Overview
News
Creator Economy?
Product stageSegments
Early
?
Infrastructure providers
?

ConvertKit is a marketing platform specifically designed for creators, offering a variety of tools to support audience growth, community building, and online monetization. As of June 2023, it catered to ~590,000 creators such as musicians, authors, podcasters, and coaches, reaching more than 650 million fans. Due to its focus on email marketing, it is widely used by bloggers, including Pat Flynn from Smart Passive Income.

ConvertKit encompasses a range of audience growth tools and key features, such as 

1) Responsive opt-in forms 

2) The ability to create landing pages 

3) Email automation and email design capabilities

4) Email broadcasts

5) Comprehensive campaign reporting

6) Integrations with popular services including Shopify, WooCommerce, Zapier, and SumoMe

7) ConvertKit Commerce, whereby creators can sell their digital products directly through their existing ConvertKit account without the need for additional platform investments

In June 2023 , ConvertKit launched its Creator Network, whereby creators can recommend each other and thereby promote mutual growth and exposure among creators. ConvertKit also has an Affiliate Program, whereby creators can earn a 30% commission for 24 months for every person who signs up and becomes a paying customer on ConvertKit via their affiliate link.

Additionally, ConvertKit features a Sponsor Network, which helps creators connect with advertisers and sponsors and earn revenue by placing sponsorships in their newsletters. ConverKit charges 20% of total sponsorship revenue for selling and placing the sponsorship as well as 3.5% for payment processing.

In June 2023, ConvertKit acquired SparkLoop, a leading growth platform for newsletters. Through this acquisition, ConvertKit aimed to help its creators grow their income through the use of SparkLoop’s features such as its paid recommendations feature. This helps creators expand their subscriber lists and passively generate income.

ConvertKit follows a freemium pricing plan with a free tier for creators with up to 1,000 subscribers and paid plans beginning from USD 9 to USD 25 per month offering automation and advanced reporting features. Large established creators with more than 500,000 subscribers can access custom pricing. 

HQ location:
750 W Bannock St #761 Boise ID USA
Founded year:
2013
Employees:
11-50
IPO status:
Private
Total funding:
-
Last Funding:
-
Last valuation:
-
Key competitors
Filter by the segments to which the disruptor belongs
All Segmentsexpand
 
Loading...
Loading...
Loading...
Loading...
Product Overview
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
Product Metrics
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
Company profile
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...

EDGE Insights

Funding data are powered by Crunchbase
arrow
menuarrow
Click here to learn more
Get a demo

By using this site, you agree to allow SPEEDA Edge and our partners to use cookies for analytics and personalization. Visit our privacy policy for more information about our data collection practices.