Naver operates as a search engine and e-commerce platform providing fintech, digital content, and cloud services. The company introduces innovative search services such as ‘Comprehensive Search,’ ‘Knowledge iN,’ and ‘Real-time Rising Keyword.\' It also offers UGC services such as Blog and Cafe; Junior Naver, a children’s portal; Happybean, an online donation portal. NAVER launched its Webtoon service in June 2004 and has pioneered the distribution and consumption of webtoons, also known as digital comics. In addition, NAVER also offers services for the global market, including the mobile messenger LINE through LINE Corporation, NAVER’s subsidiary; the video messenger Snow; and the group communication service BAND. NAVER is also involved in software development and distribution; performances and exhibitions business; mobile content development and distribution; search advertising; internet commerce and customer service business; the operation and security services of IT infrastructure; operating online shopping services, and mobile applications marketing. Lee Hae-Jin and Lee Joon-ho headquartered the company in Seongnam, Kyonggi-do, South Korea in 1999.
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