Muse

Overview
News
Digital Wellness?
Brain-computer Interfaces?
Product stageSegments
Expansion
?
Meditation and Psychological Wellness
?

Muse is the developer of Muse headbands, brainwave-sensing devices designed to help users meditate and sleep. The company’s Muse 2 headband uses biometric sensors to track brain waves, pulse, body movements, and breathing. The company offers its headband for the price of USD 294.98 for hardware plus a one-year app subscription. The company also sells a Muse S package that features the Muse 2 headband as well as sleep sensors. This package is priced at USD 444.98 for the hardware and one-year app subscription.

In July 2018, Muse acquired Meditation Studio, a guided meditation app with over 70 teachers creating original content focused on alleviating stress, anxiety, and insomnia. Meditation Studio offers limited and basic content for free, and offers premium content such as monthly lessons on gratitude, leadership, sleep, stress, and anxiety management, and features such as night mode and playlists for USD 12.99 per month or USD 49.99 per year. As a part of the acquisition, Meditation Studio’s content was made available to Muse headband users.


Key customers and partnerships

Muse caters to a wide range of users, including individual consumers interested in improving their meditation practice and mental health, as well as professionals and researchers in the fields of neuroscience and psychology. The company's products are used in various settings, including personal wellness, clinical research, and corporate wellness programs.


HQ location:
511 King Street West Suite 303 Toronto ON CAN
Founded year:
2007
Employees:
11-50
IPO status:
Private
Total funding:
USD 39.9 mn
Last Funding:
USD 9.5 mn (Series C; Aug 2022)
Last valuation:
-
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