Venrock continues a tradition of partnering with entrepreneurs to establish successful, enduring companies. With a primary focus on technology and healthcare, portfolio companies have included Apple Computer, Athenahealth, Centocor, Check Point Software, DoubleClick, Endeca, Gilead Sciences, Idec Pharma, Imperva, Illumina, Intel, Nest, SlideShare, and Tudou.

Venrock

Endeavor Catalyst is the co-investment fund set up to invest exclusively in led companies and to sustain Endeavor’s long-term operations in a mission-aligned way.

Endeavor Catalyst

Bossa Invest manages investment portfolios and provides asset management services to clients. It analyzes market trends to inform investment decisions. Bossa Invest serves multiple sectors, including finance, technology, and real estate.

Bossa Invest

Insight Partners is a global software investor that partners with growth-stage technology and software companies. Insight has a deep focus in Fintech, Cybersecurity, AI/ML, DevOps, and Healthcare sectors. Across their people and their portfolio, they encourage a culture around a core belief growth equals opportunity. As of December 31, 2022, the firm has over $75B in regulatory assets under management. Insight Partners has invested in more than 750 companies worldwide and has seen over 55 portfolio companies achieve an IPO.

Insight Partners

Vanguard is a client-owned investment company that offers low-cost mutual funds, ETFs, advice, and related services to institutional and individual investors, and financial professionals. The company works to reduce cost and complexity for all investors. Vanguard was founded on May 1, 1975 and is based in Kelayres, Pennsylvania.

Vanguard

Adams Street Partners is a global private market investment management firm that offers comprehensive solutions for its investors. As one of the independent, employee-owned firms, Adams Street has established a reputation for strong performance, an extensive knowledge base, and a disciplined investment approach that values quality over quantity. For more than 45 years, Adams Street has gained the experience to successfully manage through some of the most challenging investment cycles. The collective knowledge of the Adams Street team works collaboratively to leverage the global resources of the Firm in navigating the complexities of private markets. Its mission as a premier private markets investment manager is to provide world-class investment performance and maintain the confidence of our investors through our deep understanding of the global private marketplace and deliver exemplary client service.

Adams Street Partners

Declaration Partners is a private investment firm that specializes in direct investments designed to optimize long-term financial appreciation. Declaration Partners is looking to invest in the consumer, fintech, healthcare, software, and real estate sectors. Declaration Partners also makes investments on behalf of family offices and like-minded institutional investors.

Declaration Partners

ICONIQ Growth partners with exceptional entrepreneurs and leaders who drive global impact and change. The firm is inspired by visionaries defining the future of their industries by building company cultures that endure. ICONIQ Growth has a unique investment platform harnesses the power of ICONIQ Capital’s vibrant ecosystem of founders, pioneers, and business leaders with the goal of delivering tangible value and amplifying our portfolio companies’ success from early growth stage to IPO and beyond. ICONIQ Growth’s portfolio of innovators includes Adyen, AirBnB, Alibaba, Alteryx, Automattic, BambooHR, Braze, Chime, Collibra, Coupa, Datadog, Docusign, Gitlab, Marqeta, Miro, Procore, Red Ventures, Relativity, ServiceTitan, Snowflake, Sprinklr, Truckstop, Uber, Wolt, and Zoom, among others.

ICONIQ Growth

Sound Ventures is a venture capital firm. The company seeks to invest in the technology sector.

Sound Ventures

Granite Capital Management is a multi-family investment office.

Granite Capital Management

Altruist

Altruist is on a mission to make independent financial advice better, more affordable, and accessible. The software makes advisors more efficient and gives them the freedom to charge less. This means clients pay less, make more, and gain financial confidence. The company helps tens of millions of people have an amazing experience with their money by supporting thousands of financial professionals.

Altruist targets financial advisors, aiming to reduce their dependence on multiple software solutions (e.g., financial planning software, CRM, portfolio accounting solutions), thereby lowering their costs. The company provides an all-in-one platform for financial advisors (B2B). The platform includes a range of services, namely: portfolio management (i.e., developing customized investment portfolios and automatically rebalancing them), digital client onboarding, fractional shares, commission-free trading, as well as seamless integration with native portfolio accounting software and brokerage services.&nbsp;<a href="https://sp-edge.com/updates/17471">In March 2023</a>, the company introduced Altruist Clearing, a self-clearing brokerage that allows users to stay clear of traditional financial institutions’ bureaucratic processes and time-consuming service models.

Retail investors demanding sophisticated passive investment strategies are looking for an edge.

Retail Trading Infrastructure

LaSalle Vaughn Joins Altruist as Chief Compliance, Ethics, & Risk Officer

Altruist targets financial advisors, aiming to reduce their dependence on multiple software solutions (e.g., financial planning software, CRM, portfolio accounting solutions), thereby lowering their costs. The company provides an all-in-one platform for financial advisors (B2B). The platform includes a range of services, namely: portfolio management (i.e., developing customized investment portfolios and automatically rebalancing them), digital client onboarding, fractional shares, commission-free trading, as well as seamless integration with native portfolio accounting software and brokerage services.&nbsp;<a href="https://sp-edge.com/updates/17471">In March 2023</a>, the company introduced Altruist Clearing, a self-clearing brokerage that allows users to stay clear of traditional financial institutions’ bureaucratic processes and time-consuming service models.Altruist’s platform is free for the first 100 clients, but it charges a low monthly fee of USD 1 per account afterward.<a href="https://sp-edge.com/updates/17471">In March 2023</a>, Altruist acquired Shareholders Service Group, a brokerage and custodial platform serving over 1,600 advisors across the US, for an undisclosed sum. Through this acquisition, Altruist planned to improve its financial advisory business by broadening its registered investment advisor (RIA)’s exclusive services and other product offerings, including digital account opening, trading, reporting, and billing.

Ellevest is a hybrid investment management platform that specifically targets women, with an algorithm that takes into account gender-specific factors such as career breaks, longer life expectancy, and income differences.Ellevest offers a single plan at USD 12 per month. This plan includes investing and educational resources as well as up to 50% off all financial planning sessions. Unlike some investing companies that charge separate advisory fees based on a percentage of invested assets, Ellevest incorporates investment advice into the plan fee. For clients with USD 1 million or more to invest, Ellevest provides Private Wealth Management services with fees based on total assets under management, covering both financial planning and investment management. The company's investment portfolios incur fund fees or expense ratios, which are built into the purchase price of investments. For Ellevest core (non-Impact) portfolios, ETF fund fees range from 0.05% to 0.10% per year, while Ellevest Impact Portfolios have ETF and mutual fund fees ranging from 0.13% to 0.19% per year.Ellevest reported assets under management (AUM) of USD 2 billion as of March 2024.

Ellevest

ComposedPro is a digital investment advisor that handles clients’ investment accounts at their employers (such as employer-sponsored accounts) as well as private investment accounts, focusing on low cost Employer-Coordinated Portfolios. The company oversees USD 25 million in total assets over 181 customer accounts as of the company’s Q2 2020 filing. ComposedPro manages half of the company’s accounts on a discretionary basis, meaning an investment advisor has the discretion to make buy and sell decisions for a client’s account. ComposedPro also has 46 non-discretionary accounts totalling USD 7.9 million in assets. The average investment account size is USD 138,222 placed across exchangeable assets such as exchange-traded funds (ETFs), equities, bonds, and options.

ComposedPro

Guideline provides automated investment management services for employer-sponsored retirement accounts. The services also include plan set-up and administration, enrollment and education, recordkeeping, compliance with Retirement Income Security Act, and reporting.The company stated that it is the only provider that does not charge plan participants (i.e. employees) with any fees. Guideline charges the employers with a straightforward pricing of one flat fee per participant, in contrast to the asset-based fee model predominant in the industry (i.e. fee is charged on account balances).Guideline offers three subscription tiers for a 401(k) plan service: Starter, Core, and Enterprise. The Starter plan costs USD 39/month plus USD 4/month per active participant, offering basic features with a USD 6,000 employee contribution limit. The Core plan, priced at USD 89/month plus USD 8/month per active participant, provides more robust features including a USD 23,000 employee contribution limit, Safe Harbor or Traditional 401(k) options, employer contributions, and profit-sharing capabilities. The Enterprise plan, at USD 149/month, offers the most customization with exclusive pricing options, premium support, and access to Participant Perks. The higher tiers incrementally add features such as flexible plan design, vesting schedules, 401(k) loans, and support for plan transfers. All plans include basic administration services, while the Enterprise tier provides additional benefits like dedicated support, priority assistance, and exclusive pricing options.Key customers and partnershipsAs of August 2024, the company had invested USD 15 billion dollars for retirements.

Guideline

Based in Plano, Texas, AssetBuilder is a robo-advisory company that develops investment portfolios based on the Fama/French school of thought, using low-cost active index funds. It has Dimensional Fund Advisors (the eighth largest fund company in the world as of September 2019) as its funding partner. Human advisors are available to provide investing guidance. As of April 2019, the firm’s assets under management (AUM) amounted to USD 765.9 million. The firm’s business model relies on a fee-only structure, meaning a customer solely pays AssetBuilder to create and manage investments (the company does not receive product-specific commission). The minimum investment for AssetBuilder is USD 50,000 with an asset management fee ranging from 0.24% to 0.45%; the higher the investment, the lower the fee. Though the firm does not have a setup fee, it requires a custodial cost for setting up a portfolio of USD 11.95 per trade for each recommended mutual fund. Most of the platform’s portfolios require about 11 to 14 mutual funds, costing about USD 131.45 to USD 167.30 to open an account.

AssetBuilder

Based in Canada, Smart Money Invest provides portfolio management services to individual clients, advisors, and employers (such as group saving plans for retirement). Human advisors are available to serve individual investors.The company provides financial tools to develop a long-term financial strategy by calculating net worth, setting a budget, managing investment accounts, and planning for retirement.

Smart Money Invest

Robo advisory startups that offer automated investment services directly to individuals solely via digital platforms.

Robo advisory startups that offer automated investment services to individuals via both digital platforms and human financial advisors.

Provide solutions for financial advisors/asset managers to automate wealth management and administration functions.

Robo advisory startups that offer automated investment services to businesses via both digital platforms and human financial advisors.

Provides solutions for financial institutions to set up their own robo-advisory function and offer services to clients.

Startups that offer online platforms for investors to trade various securities such as stocks, ETFs, and options directly via the platform

Operates a B2B SaaS model to support financial institution in offering various investment related services

Leverages AI/ML to automate allocation and management of investment funds to cater to retail investors

Altruist

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