Brightline

Brightline offers behavioral health solutions for children, teenagers, and their families. The services provided on its digital platform include self-guided content, virtual consultations, behavior therapy, psychiatry evaluations, medication support, and speech-language therapy. Brightline covers treatment for behavioral conditions such as anxiety, depression, ADHD, and disruptive behavior. The firm had 10,000 families using its coaching service as of March 2022. In April 2022, the company launched its virtual solution for autism care designed to assist parents and caregivers with children aged 18 months to 6 years old who are at-risk or diagnosed with autism spectrum disorder (ASD).

Key customers and partnerships

The company operates a B2B2C business model, partnering with insurance providers such as Blue Shield of California, Blue Cross Blue Shield Massachusetts, and ComPsych. The company’s services were available to 24 million covered lives via partnerships with health plans as of March 2022; it aims to increase this number to more than 50 million in 2022. Also in March 2022, its services were available across 44 states and to employees in 33 companies.

In March 2023, the company partnered with partnered with Evernorth , a subsidiary of Cigna Group, to provide Evernorth employer members with access to virtual behavioral care for children, teenagers, and their families. The services were made available across all 50 states and included services such as therapist-led and psychiatrist-led care, one-on-one coaching, interactive exercises, and educational content.

Funding and financials

In July 2022, the company received a USD 10 million extension to its Series C funding round of USD 105 million from April 2022. The funds came from New York’s largest healthcare provider Northwell Health. This brought the total funding raised by the company to more than USD 210 million. The funds were set aside to increase the company’s geographical footprint in the New York Metro area, coordinate care models with ecosystem partners, develop its care model, and expand existing services. The funding will also earmarked to form partnerships with insurance providers.