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Geographic expansion
Partnerships
Passendo enters into strategic partnerships to expand into Italian and German markets
Marketing Automation
Jun 28, 2022
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Marketing Automation

Marketing Automation

Jun 28, 2022

Passendo enters into strategic partnerships to expand into Italian and German markets

Geographic expansion
Partnerships

  • Passendo, an email ad serving platform, entered into new integrations to grow its global presence, expanding into Italian and German markets.   

  • The firm also plans to enter new markets across Europe, the US, and the Asia-Pacific (APAC) region.

  • The firm also announced that in 1H 2022 it had hired 13 new team members across product, engineering, customer success, sales, finance, and HR teams. In addition, the firm had appointed three new board members and plans to continue hiring in the 2H 2022. 

<ul><li> Analyst QuickTake: The new integrations are in line with the plans the firm outlined during its last pre-Series A funding round , where the funds were earmarked to build strategic integrations with partners. In addition, the firm plans to triple its headcount over the next two years to support its geographical expansion.</ul>

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