Marin Software, an AdTech firm offering a suite of solutions for advertising, reported its second quarter’s (Q2 2022) financial performance. The firm achieved a net revenue of USD 4.7 million (23% YoY dip) for Q2 2022, in line with the firm's guidance. However, the stock price fell 6% subsequent to the release of its latest earnings.
The firm’s losses widened during the quarter, and it recorded a GAAP operating loss of USD 5.6 million (compared with a loss of USD 3 million in Q2 2021), which exceeded the upper bound of management guidance by 22%. This was primarily due to a rise in R&D and administrative costs, which resulted in a 20% YoY rise in total operating expenses during the quarter.
The firm provided guidance for Q3 2022E; it expects to achieve net revenue between USD 4.5 million and USD 5 million and a non-GAAP operating loss between USD 4.5 million to USD 4.9 million.
<ul><li>The firm also disclosed that during the quarter, it had completed the rollout of a number of new products and features including 1) MarinOne bidding, the firm's ad bidding marketplace, 2) MarinOne support, to enable advertisers to improve ad performance with multi-edit ad scheduling solutions, and 3) social rules engine, to help automate workflows. In addition, building on its integration with Amazon Ads , the firm achieved verified partner status from Amazon Ads during the quarter.</ul>
Analyst QuickTake: Despite the slew of new initiatives, the downward revision and narrowing of the management's quarterly guidance in terms of its revenue and its operating losses, which it expects to continue, is an acknowledgment of the fact that the firm is likely to continue to underperform due to operational weaknesses in its revenue model.
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