All Updates

All Updates

icon
Filter
Partnerships
Product updates
Taboola partners with TIME to launch a turkey commerce solution to tap into the e-commerce market
Marketing Automation
Feb 14, 2023
This week:
Product updates
Meta introduces Meta Credits digital currency for Horizon Worlds
Metaverse Platforms
Today
Product updates
Liquid AI launches STAR framework for AI model architecture optimization
Foundation Models
Today
Funding
9fin raises USD 50 million in Series B funding to expand US operations
Capital Markets Tech
Yesterday
Partnerships
Shastic partners with MeridianLink to provide AI workflow automation for financial institutions
Workflow Automation Platforms
Yesterday
Funding
KisoJi Biotechnology raises CAD 41 million to develop oncology candidate
AI Drug Discovery
Yesterday
M&A
Deel acquires UK money transfer startup Atlantic Money for undisclosed sum
Remote Work Infrastructure
Yesterday
Funding
Acorai raises EUR 4.2 million in funding to advance clinical studies
Next-gen Medical Devices
Yesterday
Product updates
Bosch announces Light Drive, an AR solution for all-day smart glasses
Extended Reality
Yesterday
Product updates
Partnerships
Vuzix expands OSHA collaboration; launches upgraded M400 AR smart glasses
Extended Reality
Yesterday
Product updates
StrikerVR launches pre-orders for consumer-facing Mavrik haptic VR gun
Extended Reality
Yesterday
Marketing Automation

Marketing Automation

Feb 14, 2023

Taboola partners with TIME to launch a turkey commerce solution to tap into the e-commerce market

Partnerships
Product updates

  • Taboola, an AI-powered content discovery platform, announced that it has entered an exclusive partnership with TIME, a global media brand, to launch “Taboola Turnkey Commerce,” which allows premium publishers to create trustworthy content that helps readers make informed purchase decisions. 

  • The platform will be hosted exclusively on TIME’s website and will present readers with premium editorial content of tested and reviewed products and services. It will also create a revenue source for publishers that capitalizes on readers with high purchase intent. Additionally, it enables retailers, financial services providers, and advertisers to reach a global audience of 100 million potential buyers in an organic manner within a trusted environment.

  • Taboola believes that consumers are looking for alternatives to walled garden platforms and are turning to open web solutions such as Taboola, expecting e-commerce to account for a third of a publisher's revenue. 

  • Analyst Quicktake: The new product launch builds on Taboola’s existing partnership with TIME; it has been a user of several Taboola offerings, including its content discovery platform, Taboola Feed. The new product also represents Taboola’s entry into the e-commerce market, where other marketing automation firms such as Bloomreach have experienced strong growth driven by e-commerce brands in recent years.

Contact us

Gain access to all industry hubs, market maps, research tools, and more
Get a demo
arrow
menuarrow

By using this site, you agree to allow SPEEDA Edge and our partners to use cookies for analytics and personalization. Visit our privacy policy for more information about our data collection practices.