Go1, an Australian EdTech platform, announced the acquisition of Blinkist, a mobile learning app, for an undisclosed amount. This marks the company’s second acquisition for the year. 

The acquisition is expected to strengthen the company’s mobile learning capabilities and expand its presence in the corporate learning market. By integrating Blinkist's content summarization services, Go1 seeks to enhance its offerings and extend its reach to enterprise customers, allowing it to serve a broader audience beyond Blinkist's consumer market focus.

Blinkist is a mobile learning platform that provides users with condensed summaries of books and podcasts. Through its innovative app, Blinkist distills the essential ideas and concepts across various genres into easily digestible 15-minute summaries called "Blinks." The platform is designed to offer a user-friendly experience, featuring a vast library of titles and personalized recommendations, aiming to empower users to enhance their knowledge, explore new topics, and stay informed about subjects such as business, self-improvement content, and health.

Analyst QuickTake: The acquisition of Blinkist builds on Go1's previous acquisitions of Coorpacademy and Anders Pink, which aimed to improve content aggregation and curation capabilities. Coorpacademy provides French and German language content, while Anders Pink enhances Go1's ability to curate high-quality content and deliver personalized learning experiences. These acquisitions align with Go1's strategy of becoming a comprehensive learning platform, enhancing its value proposition to enterprise customers.