Zora, a new platform for creating and selling NFTs, announced a strategic partnership with OpenSea, the largest NFT marketplace.
The partnership is expected to increase the visibility of Zora's digital artwork by featuring it on OpenSea's marketplace. The collaboration also benefits OpenSea as it can create NFTs in collective bundles, improving the user experience and reducing transaction fees.
In addition, Zora has plans to establish a decentralized autonomous organization (DAO), focused on open access.
Analyst QuickTake: Zora's use of Optimism's layer-2 protocol has resulted in a significant reduction in transaction costs by consolidating multiple transactions into a more efficient process. This optimization has significantly reduced the burden of data processing. According to the company, it has reduced transaction fees by 25% compared to Ethereum.
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