Pearpop, a social collaboration marketplace, has launched a new product called "Boost Mode," which allows brands to turn creator content into high-performing paid ads.

The new solution aims to help brands identify the top-performing posts in terms of views, likes, and engagement and convert them into ads. This process gives creators a bonus when their content is selected, creating a "try before you buy" mechanism for paid ads. To facilitate this process, Pearpop provides a brand dashboard that allows brands to monitor organic performance in real-time and select content to amplify through paid media.

Pearpop acts as a central platform to facilitate social collaboration, fostering both brand-to-creator and creator-to-creator partnerships between influencers and marketers. Pearpop's notable clients include household names such as Amazon, Netflix, Chipotle, Universal Pictures, and notable celebrities like Madonna, The Weeknd, and Post Malone.