The Plant Based Seafood Co (TPBSC), the alternative seafood company known for its Mind Blown brand plant-based seafood, has partnered with Sam Rust Seafood (SRS), a wholesale supplier, to expand its distribution network in the US.
Through this partnership, TPBSC will leverage SRS' extensive distribution network of restaurants and retailers to increase the accessibility of its plant-based seafood alternatives to American consumers.
Analyst QuickTake: This marks TPBSC's first partnership with a large-scale distributor. Since 2022, the company has banked on partnerships with retailers such as Harris Teeter and Sprouts Farmers Market to expand its distribution. Given SRS has a significant hospitality and food service consumer base, this will allow TPBSC to cater to new sectors.
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