Nextech3D.ai, in collaboration with its ARway.ai subsidiary, launched an AR-powered event navigation mobile app.
The development stems from the integration of MapD's indoor navigation capabilities with ARway.ai's technology, offering an avenue for event organizers to monetize their events by introducing exclusive AR experiences. Additionally, the solution can also be leveraged by trade shows to provide interactive floor plans for attendees.
Analyst QuickTake: The news comes after the company integrated its AR navigation and wayfinding platform with Magic Leap 2 in May 2023 , which expanded product usage beyond mobile phones. Further, the company is likely to integrate features from the mobile app to its AR platform accessible via Magic Leap 2.
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