UBQ Materials, an Israel-based company that transforms household waste into a resin substitute, has expanded its partnership with Keter, a leading resin-based consumer goods company, to increase the use of UBQ's sustainable resin alternative across multiple Keter product lines.
Keter will incorporate 5%–10% of UBQ's eponymous bio-based material in a new "Made with UBQ" product line. UBQ’s new Netherlands facility, which has an annual capacity of 80,000 tons of product, is expected to be operational by end-2023, and Keter hopes to accelerate UBQ integration at its European manufacturing facilities.
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