All Updates

All Updates

icon
Filter
Product updates
Partnerships
Instacart launches personalized ads for Caper Carts
Automated Stores
Jan 8, 2024
This week:
Product updates
Pimax announces compact Dream Air VR headset for USD 1,900
Extended Reality
Dec 23, 2024
Funding
HuLoop raises Series A funding from Mighty Capital
Workflow Automation Platforms
Dec 23, 2024
M&A
Fiserv to acquire Payfare for undisclosed sum to enhance embedded finance solutions
Financial Wellness Tools
Dec 23, 2024
M&A
Fiserv to acquire Payfare for undisclosed sum to enhance embedded finance solutions
FinTech Infrastructure
Dec 23, 2024
Funding
Meight raises EUR 3.4 million in funding led by Cusp Capital
Smart Mobility Information
Dec 23, 2024
Regulation/policy
Desktop Metal sues Nano Dimension over merger compliance
Additive Manufacturing
Dec 23, 2024
Management news
Nexa3D scales back operations amid financial crisis
Additive Manufacturing
Dec 23, 2024
Funding
Fraction AI raises USD 6 million in pre-seed funding to scale hybrid data labeling
Machine Learning Infrastructure
Dec 23, 2024
Last week:
Partnerships
Rocket Lab launches sixth Synspective radar satellite as part of ongoing partnership
Space Travel and Exploration Tech
Dec 21, 2024
Partnerships
EHang partners with Changan Automobile to develop eVTOL aircraft for personal transportation
Passenger eVTOL Aircraft
Dec 21, 2024
Automated Stores

Automated Stores

Jan 8, 2024

Instacart launches personalized ads for Caper Carts

Product updates
Partnerships

  • Instacart has introduced an ads feature for its smart cart solution, Caper Carts, to enable companies to display personalized recommendations related to items in the store aisles. Instacart launched the feature in partnership with its consumer packaged goods (CPG) brand partners, including Del Monte Foods, Dreyer's Grand Ice Cream, and General Mills.

  • The feature will utilize the Caper Cart home screen to display ads related to new products and brands, deals, and seasonal promotions and provide customers with personalized product recommendations based on their cart contents and shopping behavior. 

  • The technology will be initially launched at the Good Food Holdings' Bristol Farms stores in Southern California, with plans for additional retail partnerships in the following months.

Contact us

Gain access to all industry hubs, market maps, research tools, and more
Get a demo
arrow
menuarrow

By using this site, you agree to allow SPEEDA Edge and our partners to use cookies for analytics and personalization. Visit our privacy policy for more information about our data collection practices.