Captiv8, an influencer marketing platform, introduced Branded Storefronts, a new feature designed to enhance the social commerce experience by connecting brands, influencers, and consumers directly on a dedicated platform outside of standard social networks.

Branded Storefronts maximizes the power of influencer storytelling and personal product curation to create a holistic shopping experience. Key features include allowing creators to maintain a single, shoppable storefront instead of managing multiple affiliate links and providing brands with a customizable option to build a combined collection of creator storefronts to promote across multiple online platforms.

Analyst QuickTake: With the launch of Branded Storefronts, Captiv8 significantly enhances its overall strategy by providing a scalable, brand-centric social commerce solution that leverages influencer marketing. The new offering enables brands to create immersive, personalized shopping experiences curated by trusted influencers that drive engagement, stickiness, and sales.