Via, a provider of mobility management systems, has expanded its partnership with Trinity Metro, a public transportation provider, to modernize and expand on-demand transportation in Tarrant County, Texas.

The partnership will include enhancements to existing on-demand and paratransit services and merging on-demand rideshare services and paratransit operations. This will allow service efficiency and improve the experience for all riders while minimizing overhead costs.

Furthermore, “virtual bus stops” based on the rider’s pickup and drop-off location are utilized instead of traditional physical stops and pre-determined routes, and they are connected to Trinity Metro’s existing bus lines.

The enhancements are scheduled in phases, with developments from July to October 2024. 

Analyst QuickTake: Via first partnered with Trinity Metro in July 2019 to launch a shared transit service called “Mercantile ZIPZONE” in Fort Worth, Texas, enhancing first- and last-mile connectivity for TEXRail and bus users to Mercantile Center Station.