Optibus, a mobility planning and management platform specializing in urban bus transport, has acquired Datik, a provider of real-time visibility and operational efficiency for public transportation providers, for an undisclosed sum.
Datik's technology improves real-time visibility and operational efficiency for public transportation providers for safer and more reliable passenger service.
The acquisition is expected to drive Datik's growth while creating product synergies around data, optimization, and cloud computing. Additionally, it will advance real-time insights, improve operational agility, and enhance driver and passenger experiences in public transportation.
Analyst QuickTake: Optibus's strategy of inorganic growth is not new. In April 2022, the company also acquired Trillium, a SaaS provider helping transit operators and agencies keep riders informed, to diversify its service offering by integrating Trillium's data-centric products and services.
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