Skillz, a competitive mobile gaming platform, announced a multi-year partnership with the UFC, which is considered the world’s leading mixed martial arts organization.
The partnership gives Skillz and its developer community access to licensing rights to create UFC-branded esports mobile games, which will be co-marketed by Skillz and the UFC. The games are expected to be launched in 2023.
<ul><li> Analyst QuickTake: The partnership builds on Skillz’s growth strategy, which includes the launch of a pilot program in India . The company also recently reported Q4 and full-year financial results , which came in below expectations.</ul>
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