• Augmenta, a Greek developer of precision agriculture solutions by combining sensor, satellite, and drone technologies, has partnered with Titan Machinery, one of the largest US-based dealers of agriculture and construction equipment, to supply Augmenta’s variable-rate application (VRA)-based solution, the “Augmeta System,” to farmers in the US, especially across the Midwest.

• Through the partnership, US farmers will now have access to the Augmenta System, which includes the Augmenta Field Analyzer hardware and web platform,  via Titan Machinery’s dealer network. Titan’s dealer network currently spans North Dakota, South Dakota, Iowa, Minnesota, and Wyoming in the US and Germany, Romania, Bulgaria, and Ukraine in Europe. 

<ul><li> Analyst QuickTake: Augmenta is looking to expand the reach of its precision agriculture solution by partnering with large dealer networks. Upon raising its Series A funding in March 2021, the company noted that it was operating across 16 countries and was looking to build a global distribution network for its product and service.