Funding
OxeFit , a strength training connected fitness system manufacturer, has received undisclosed funding from soccer player Harry Kane, closing its Series A2 funding. The company intends to utilize the funds to scale the production of its XS1 and XP1 systems to cater to the demand from consumers, athletes, training, and rehab facilities. (June 05, 2023; FinSMEs )
Product update
Peloton announces the launch of Lanebreak Tread, a gaming experience feature for its treadmill. It is a gamified workout session available for All-Access members using Peloton Tread, where users are provided with various gamified workout sessions such as running, jogging, and walking to score points, hill climbing in a 3D environment, and pacing through Intervals. Lanebreak was first introduced to Peloton Bike/Bike+ users in February 2022. (June 28, 2023; Company press release , The Verge )
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