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        The BMW Group has formed a long-term partnership with Rimac Technology, an EV technology solutions provider, where the latter will provide high-voltage battery units for BMW's product range.
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        This will require the development of automated battery production lines at the Rimac Campus near Zagreb, Croatia.
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    <a href="https://www.rimac-newsroom.com/press-releases/rimac-technology/rimac-technology-and-bmw-group-to-collaborate-on-next-generation-battery-packs-fo">
      Press release
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EV Economy

INCUMBENTS_PRESENT

PROMINENT_CATEGORY

<div>
 
 <p>The BMW Group has formed a long-term partnership with Rimac Technology, an EV technology solutions provider, where the latter will provide high-voltage battery units for BMW's product range.</p>
 <p>This will require the development of automated battery production lines at the Rimac Campus near Zagreb, Croatia.</p>
 
</div>

BMW partners with Rimac Technology to develop battery packs for EVs

Autonomous and connected technologies shaping the future of the auto industry

Auto Tech

<div>
 <p>Connected vehicle analytics and infrastructure company, Motorq, has formed a partnership with BMW Group to amplify fleet management with the help of advanced data solutions. The focus areas are driver safety, vehicle maintenance, and electrification pathways.</p>
 <p>BMW intends to utilize Motorq's Connected Vehicle Platform, which offers direct, hardware-free access to BMW fleet data. This is set to enhance sustainability, safety, and operational efficiency for fleets. </p>
 <p>The collaboration seeks to deliver insights into fleet management, offering OEM data on aspects like fuel consumption, vehicle location, battery health, and specifics of electric vehicle (EV)-charging. This is aimed at encouraging the shift towards more connected and electric fleets.</p>
  
</div>

Motorq and BMW group partner to provide innovative data solutions for vehicle fleets

<div>
<p>BMW announces its 2024 updates including enhanced infotainment technologies, driver assistance systems, and new capabilities for the My BMW App. The updated features include a Highway Assistant system allowing drivers to change lanes by glancing at the side mirror. Initially available in the new 5-Series and iX models, this technology will expand to various models by April. Moreover, the My BMW App boasts improved navigation, seamless Siri voice assistant integration, and new features like Comfort Access with BMW Digital Key Plus, improving user-driving behavior analysis, charging station details, and navigation selection.</p>
</div>

BMW introduces Active Lane Change with eye activation; updates My BMW app with enhanced features

<div>

 <p>At CES 2024, BMW revealed a host of new features, including a GenAI-powered voice assistant integrated with Amazon Alexa, gaming, video streaming, and augmented reality (AR) features, along with a remote-controlled parking solution. The assistant can provide rapid responses to various queries and control certain car functions.</p>
 <p>BMW also announced new entertainment offers, such as video games available via BMW ConnectedDrive Store, playable on the car's infotainment screen using wireless gaming controllers. The brand demonstrated a video app streaming channels based on locations and AR glasses for driving assistance and entertainment.</p>
 <p>In collaboration with Valeo, BMW is developing solutions for automated and remote-controlled valet parking.</p>

</div>

BMW unveils AI-powered voice assistant and range of new entertainment features

Technologies bringing about a new reality

Extended Reality

ANALYST_QUICK_TAKE

<div>
 <p>Xreal has announced partnerships with several prominent companies such as BMW Group, NIO, Qualcomm, Quintar, and Forma Vision to enhance the functionality of its AR glasses. The collaborations aim to incorporate AR technology across various industries, including AR, AI, and 5G applications, AR-based driving navigation and entertainment, in-vehicle AR entertainment, immersive spatial video projections, and upgrading video conferencing into real-time volumetric experiences. Xreal's journey into spatial computing started gaining traction after launching Nreal Light (2020) and Xreal Air series. </p>
</div> <p><b>Analyst QuickTake:</b> The move follows the <a href="https://sp-edge.com/updates/25226"> announcement </a> of the company’s Air 2 Ultra AR glasses (priced at USD 699), set to ship in March 2024. Additionally, Xreal deepened its partnership with electric vehicle manufacturer NIO, having contributed to developing the NIO Air AR glasses in September 2022, compatible with in-car audio systems.&nbsp;&nbsp;</p>

Xreal partners with Qualcomm, BMW, NIO, Quintar, and Forma Vision to expand AR glasses use cases

<div>
 <p>BMW has launched BMW M Drift, a mixed-reality experience allowing customers to race virtually while driving a real sports car. Priced at EUR 660 per person, participants can drive four laps on a drifting course at the BMW M Driving Academy Maisach in Munich, Germany, with a VR headset that displays either a futuristic city or an alien planet around the car. The simulation uses a VR headset with a BMW M4 on a set route, leveraging GPS and several sensors to track the car's movements and replicate them in the virtual world.</p>
</div> <p><b>Analyst QuickTake:</b> The simulation is unique since it allows users to experience the sensation of driving a real car in a mixed-reality environment. Additionally, the launch of the experience represents a diversification of the company’s XR activities, having announced smart glasses for motorcycle navigation in <a href="https://sp-edge.com/updates/19923"> July 2023 </a> .</p>

BMW launches mixed reality racing simulator experience in Germany

<div>
 <p>BMW, the German automaker, has been granted permission by Chinese officials to trial SAE Level 3 automated driving on specific highways and expressways in Shanghai. This level allows for hands-free, eyes-off driving, with the stipulation the driver can resume control if needed. This augments BMW's prior license from 2018 which permitted testing on a 3.5-mile section of public roads.</p>
</div> <p><b>Analyst QuickTake:</b> With today’s permit, BMW becomes the second international automaker <a href="https://sp-edge.com/updates/21275"> after General Motors (GM) </a> to receive such a permit to test autonomous/automated driving in Shanghai. BMW’s Level 3 automated driving feature was also <a href="https://sp-edge.com/updates/22295"> approved by German regulators, </a> and it is planning to introduce the system via the BMW 7 Series <a href="https://sp-edge.com/updates/23796"> in March 2024. </a></p>

BMW receives approval to test Level 3 automated driving functions in Shanghai

<div>
 
 <ul>
  <li><p>BMW is set to introduce its Personal Pilot L3, a Level 3 highly automated hands-free driving system, to the BMW 7 Series from March 2024. The system will be launched in Germany initially at an additional EUR 6,000 (~USD 6,400).</p></li>
  <li><p>The system can be engaged on highways with divided roads at speeds up to 37 mph (60 km/h), including in dark conditions. It allows drivers to leave the task of driving and includes capabilities like changing lanes, signaling, and moving forward autonomously. If needed, the system provides visual and sound signals to alert its users of required interventions, and in instances where the driver doesn't respond, the car will gradually and safely halt.</p></li>
  <li><p>The company plans to expand the service to other markets in the future, where legislation permits.</p></li>
 </ul>
 
</div> <p><b>Analyst QuickTake:</b> BMW received approval to offer Level 3 automated driving functions in Germany <a href="https://sp-edge.com/updates/22295"> in October 2023, </a> following <a href="https://sp-edge.com/companies/19495"> Mercedes-Benz, </a> which first deployed its Level 3 automated driving software, “Drive Pilot,” in Germany in <a href="https://insideevs.com/news/584686/mercedes-level-3-autonomous-tech-launch-germany/"> August 2022. </a> &nbsp;</p>

BMW to introduce ‘Personal Pilot L3’ in New 7 Series starting in Germany

German automaker BMW has been granted approval by the German Motor Transport Authority to introduce SAE Level 3 automated driving features in Germany. This level of automation allows for hands-free and eyes-off driving, with the driver needed to be able to take control if necessary. BMW plans to launch this system in its 7 Series vehicles in late 2023. The company's automated driving software has the ability to operate autonomously on highways at speeds of up to 37.3 mph, specifically in heavy traffic or traffic jams. Mercedes-Benz has already deployed its Level 3 software in Germany.

BMW receives approval to offer Level 3 automated driving functions in Germany

The BMW Group has chosen Amazon Web Services (AWS) as its preferred cloud provider for developing its advanced driver assistance system (ADAS) for vehicles to be launched in 2025. The partnership will utilize AWS' cloud infrastructure and capabilities to enhance software updates and train AI models. BMW will also use Qualcomm's Snapdragon Ride platform to power its ADAS features. These partnerships aim to accelerate the development of highly automated driving functions and improve the overall driving experience, prioritizing safety and innovation in the automotive industry.

All Updates

BMW partners with Rimac Technology to develop battery packs for EVs

Motorq and BMW group partner to provide innovative data solutions for vehicle fleets

BMW introduces Active Lane Change with eye activation; updates My BMW app with enhanced features

BMW unveils AI-powered voice assistant and range of new entertainment features

Xreal partners with Qualcomm, BMW, NIO, Quintar, and Forma Vision to expand AR glasses use cases

BMW launches mixed reality racing simulator experience in Germany

BMW receives approval to test Level 3 automated driving functions in Shanghai

BMW to introduce ‘Personal Pilot L3’ in New 7 Series starting in Germany

BMW receives approval to offer Level 3 automated driving functions in Germany

BMW Group selects AWS and Qualcomm to power next-gen ADAS features

EV Economy

BMW partners with Rimac Technology to develop battery packs for EVs

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