Hypotenuse is a Singapore-based generative AI platform for ecommerce content producing blog posts, articles, and product descriptions from keyword inputs. The AI also offers image generation capabilities and search engine optimization (SEO) and can generate content in 25+ languages (May 2024). Its key features include:
1) Content Detective: Conducts research on any topic, allowing the generation of full articles with cited sources
2) Hypo Chat: A natural language interface for generating marketing content with live internet access and an in-line editor. Can summarize websites, generate product reviews, and write breaking news updates
3) Hypo Art: An AI text-to-image generator that creates images for use in web pages, blogs, and ad campaigns
4) Batch Generation: Allows the generation of content in bulk via import of product information in .csv format
Hypotenuse uses OpenAI's GPT-4 models and proprietary models for content generation. It also offers Shopify integration for the direct import of ecommerce product catalogs and an API for connecting with marketing platforms and other solutions.
Key customers and partnerships
As of August 2023, the platform had served more than 10,000 marketers.
In July 2023, the company partnered with Proofed, a proofreading and editing services provider, to offer editing solutions integrated with Hypotenuse’s writing tools.
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