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Gadsme

Marketing Automation
Product stageSegments
Seed
?
AdTech
?

Founded in France, Gadsme is an AdTech startup providing a demand-side ad platform (DSP) linking video game publishers and advertisers to deliver in-game immersive ads for the gaming and esports industry. For advertisers, the firm's platform provides ad targeting, real-time data analytics, campaign management tools, and anti-fraud systems. For video game studios, the firm provides software developer kits (SDKs) to integrate its platform into games. 

The firm claims that unlike other in-game advertising platforms that deliver static ads, its patented technology makes it the only company in the world that can run immersive ad experiences within games. This allows brands to measure the performance of ad campaigns in real-time while delivering non-disruptive and privacy-preserving ad experiences. 

Launched in mid-2021, the platform was in development since 2019, with its development being bootstrapped by its founders. Prior to building Gadsme, two of its co-founders had built a company in the digital sector that they sold together in 2017 to Altice, a US cable television provider. 

Key customers and partnerships

As of April 2022, game studios currently running Gadsme’s technology include Lion Studios, Ubisoft, Tilting Point, TapNation, and Voodoo.

Funding and financials

In April 2022, just 11 months after its launch, the firm raised USD 8 million in seed funding. The firm planned to use the funds to invest in key personnel to scale its business. 

Marketing Automation

Marketing Automation

Key stats
Featured companies
156
Total funding (USD)
17.9 Bn
Total addressable market (USD)
337.0 Bn
Key competitors
 
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Product Overview
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Product Metrics
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Company profile
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EDGE Insights

Anzu.io teardown: leveling up video game advertising

Recent Updates

Partnerships
Geographic expansion
Nov 15, 2022
Bidstack partners with TotallyAwesome to bring its IGA solution to the APAC youth
Marketing Automation
Funding
Apr 7, 2022
Gadsme raises USD 8 million in seed round
Marketing Automation

Company Brief


HQ location:
Paris FRA
Founded year:
2020
Employees:
1-10
Total Funding:
USD 8.0 million
Last Funding
USD 8.0 million, Apr 2022

Funding


Investors


No investor data is available

Funding data are powered by Crunchbase
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