Workato

Workato offers a cloud-based platform that enables citizen and professional developers to integrate a range of data and apps and create end-to-end automations across several business functions, including finance, HR, sales, IT, and marketing. The platform suite of solutions includes robotic process automation (RPA), integration platform-as-a-service, business process automation, and chatbots. Users can publish APIs, build data integrations, and create customized apps and bots from scratch via the platform's low-code interface or use over 500,000 community-built automation templates (called “recipes”).

Moreover, the platform enables users to build tailored solutions for each business function, including automations for 1) accounting teams: Wuote-to-cash, accounts payable, and reporting, 2) sales and marketing teams: Campaign operations and lead management, 3) HR teams: Talent acquisition, onboarding, and collaboration, and 4) IT teams: Incident management and end-user support.

The platform also provides software infrastructure, named “Common Workato Runtime” (CWR), which handles capacity planning, load balancing, fault-tolerance, and run-time optimization. In September 2023, the company launched “Workflow Apps,” a no-code tool that enables users to build end-to-end workflow automation applications.

In November 2021, the company acquired RailsData, an Indian integration platform, for an undisclosed amount. Workato leveraged the company’s technology to power its own automation solutions and enable large customers to deploy services via application programming interfaces (APIs).

Key customers and partnerships

As of November 2023, served over 17,000 businesses across a number of industries, including financial services, retail, logistics, and healthcare. Its clientele includes large enterprise clients, such as Atlassian, AT&T, Adobe, Autodesk, Box, Stitch Fix, GitLab, NYU, Nokia, and Broadcom.

The company also offers integrations with over 1,000 third-party applications and databases (as of December 2023), including Salesforce, Slack, Marketo, NetSuite, ServiceNow, and Workday.

The company also partners with a number of systems integrators and technology service providers such as Trianz, Cognizant, Cloud9 Consulting, Reltio, and Deloitte.

In June 2023, the company partnered with OpenAI, to integrate the company’s large language model (LLM) technology with its automation platform, and develop a new GenAI-driven solution. Named AI@Work, the solution will feature a number of tools including: 1) Workato Copilot, which enables users to convert natural language prompts into powerful Workato recipes, 2) Workato AI Connect, which enables users to create personalized content, and 3) WorkbotGPT, which enables users to interact with enterprise applications such as Slack and Microsoft Teams in a conversational manner.