Soci

Soci provides a centralized platform for firms to manage multi-location marketing campaigns by allowing marketers to activate targeted content that has been tailored to local audiences. Soci offers solutions for local firms looking to conduct marketing campaigns via local channels such as local pages, listings, and ads while helping enterprise users launch marketing campaigns across the country. 

The firm made its first acquisition in July 2021, when it acquired local-based marketing provider Brandify for an undisclosed amount. 

Key customers and partnerships 

According to the firm, in 2020, it welcomed more than 100 new customers representing nearly 30,000 new locations. As of September 2024, the platform served 1,000 customers, including brands such as Ace Hardware, Anytime Fitness, and the Hertz Corporation. 

In July 2024, the company partnered with Digimind, a global social media monitoring and competitive intelligence platform, to enhance local marketing efforts by providing insights from social media and web data to optimize strategies for local brands.