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Ostloong Innovations

Extended Reality
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Ostloong Innovations specializes in the production of AR devices backed by AI, catered toward outdoor sports. Ostloong’s flagship product is its Sirius AR goggles (priced at USD 1,999), which integrate an AR display into ski goggles catered toward winter sports enthusiasts, providing skiers with AI-based object-tagging such as directional arrows and virtual slalom poles. The company’s proprietary technology is its “Outdoor AR technology,” which allows for different parts of the virtual image to be rendered at varying distances, leading to greater immersion, backed by its Near-Eye AR Display (NED). Key features include a built-in GPS sensor, an HD camera for navigation, photo-taking, video recording, and live-streaming alongside information on speed, weather, and altitude. Furthermore, the goggles allow for communication among group members, including digital name displays to identify friends during rides.

In March 2023 , the company announced the launch of its AR glasses, LYRA, catered toward a wider range of consumer use cases such as office work and travel. LYRA comes with a range of features controlled by a touchpad on the device, which include an integrated multilingual translator, an AI secretary for meeting notes, integrated GPS navigation, integrated call and messaging solutions, and a music player. The company plans to allow pre-sales from September 2023 onward.

Competitors: None (The product offering is unique; Ostloong offers AR goggles catered specifically toward outdoor sports.)

Extended Reality

Extended Reality

Key stats
Featured companies
238
Total funding (USD)
13.6 Bn
Total addressable market (USD)
100.4 Bn
Key competitors
 
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EDGE Insights

XR and MEP (Q1 2023): From virtual promise to metaverse hesitation

Recent Updates

Product updates
Mar 31, 2023
Swiss startup Ostloong Innovations announces AR glasses ‘LYRA’
Extended Reality

Company Brief


HQ location:
Feldgüetliweg 112 Meilen CHE
Funding data are powered by Crunchbase
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