Bitmore

Bitmore is a London-based brand that specializes in sustainable consumer technology, gadgets, and accessories made fully from recycled plastic, recycled silicone, upcycled vegan leather, and other recycled materials.

Bitmore's sustainable tech product line includes over 35 SKUs, including power banks, speakers, earphones, and chargers, ranging in price from GBP 10 to GBP 56 (~USD 12 to USD 68) per item. In October 2022, Bitmore offset 54,000 kg of CO2 and, for every tonne of CO2 offset, prevented 10 kg of plastic waste from entering the ocean while supporting Plastic Bank.

In July 2022, Bitmore—previously under Nuwave Channel Partners—rebranded to emphasize its sustainability values, extending to Bitmore's products, advertising, in-store displays, and online platforms. As part of the change, Nuwave Channel Partners became part of Bitmore, and Bitmore continued to represent other brands in travel retail, such as TripClip and Lego. 

Key customers and partnerships

In March 2023, Bitmore partnered with business development consultancy Blueprint and technology distributor BORN Nordic to expand Bitmore's presence in travel retail and other channels in the Nordic region and beyond. As of October 2023, Bitmore products are listed with more than 50 airlines, including British Airways, Virgin, and Emirates, and with leading travel retailers like Dufry, WHSmith, and InMotion.

Funding and financials

In August 2023, Bitmore received GBP 500,000 (~USD 637,264) from the East of England Regional Growth Loan Scheme to improve its sales and marketing functions (with a new website under development at the time) and to support planned hiring in the ecommerce, marketing, and administrative departments.