Kapwing

Kapwing offers a visual media creation platform for creating videos for a range of use cases including marketing, training, and educational videos. Its flagship product is an AI-powered video editor that can create videos from text, scripts, and documents. Additionally, the solution features Smart Cut for intelligent editing, audio cleaning capabilities, trimming video with text, and automatic subtitle generation. The platform also provides a range of tools such as a Meme Generator, Video Converter, and Screen Recorder. The platform offers templates for videos, memes, collages, and Instagram content.

In March 2024, the company introduced a dubbing feature supporting over 30 languages and in April 2024, launched the direct posting capabilities to TikTok, YouTube, and YouTube Shorts, along with a lip sync feature for 35+ languages and an image text translation function covering 75+ languages. Furthermore, in July 2024, Kapwing introduced Canvas zoom functionality, single-layer transitions, and the addition of 50 modern subtitle styles. 

The company claims that its platform offers 10x faster creation of videos from the first draft to the final video.

Key customers and partnerships

As of September 2024, Kapwing’s notable customers include Google, Code, Dyson, NYU, Facebook, Whole Foods, Verizon, and Spotify, among others.

Kapwing has established several key partnerships to enhance its video creation platform. In 2024, the company partnered with Sieve for AI-powered lip-sync technology, Texel for video optimization and lip-syncing capabilities, and ElevenLabs to introduce realistic AI voice-overs. 

In September 2024, the company partnered with Sieve for AI-powered lip-sync technology and Texel for video optimization and lip-syncing capabilities for its AI persona feature. In November 2023, Kapwing partnered with ElevenLabs to bring realistic voiceovers to video. The company also partnered with Chrome to offer video editing solutions for Google Chromebook users. Additionally, in June 2021, Kapwing formed beta plugin partnerships with GIPHY, Pexels, and Pixabay to expand its asset portfolio.