Shoppable

Overview
News
Social Commerce?
Product stageSegments
Growth
?
Shoppable ads
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Shoppable is a company that offers a suite of products aimed at transforming websites into commerce-enabled experiences. Their flagship product, Shoppable DTC Lite, allows businesses to integrate ecommerce capabilities into their existing websites, enabling them to capture first-party data and fulfill orders through retail partners. Additionally, Shoppable offers Shoppable Instant Shop, which is currently in open beta. This product allows users to create digital shops on their websites or social media platforms, curating products from pre-integrated merchants and brands, and earning commissions on sales.

Shoppable's technology facilitates seamless integration of ecommerce functionality, empowering businesses to monetize their online presence and tap into the growing trend of shoppable commerce. By allowing users to make purchases directly from videos, websites, or social media platforms, Shoppable aims to streamline the shopping experience and drive conversions.

In October 2023, a survey conducted by Bizrate Insights revealed that more than half of US adults had either used shoppable commerce or expressed interest in it, highlighting the potential for growth in this segment. The survey also indicated that shoppable commerce was particularly popular among male users aged 18 to 34.


Sources

Disclaimer: This company profile has been generated using data obtained through automated web searches and advanced generative AI technology. While we strive to ensure the accuracy and reliability of our sources, auto-generated information could be outdated or inaccurate and should be verified independently.
HQ location:
139 Fulton Street Suite 707 New York NY USA
Founded year:
2011
Employees:
11-50
IPO status:
Private
Total funding:
USD 5.0 mn
Last Funding:
USD 3.5 mn (Series A; Aug 2016)
Last valuation:
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