Omneky is an AI-powered ad platform that generates personalized web ads. The platform uses deep-learning algorithms to analyze ad interaction data and generate messaging that resonates most with customers.
Past ad interactions are used to identify optimal composition for future campaigns, including dominant colors for images and keywords for text. This data is then used to generate new ads, which can be manually edited and collaborated on by team members. Ads can be iterated on, approved, and shared directly from Omneky to any of a customer's ad channels, and the performance of new ads can be monitored directly from the platform.
Omneky also offers a digital asset management tool, allowing branding materials and past ads to be uploaded as a repository. The platform can use these materials as guidelines to tailor ads and match a customer’s brand identity.
Omneky integrates with major ad platforms like Facebook, Google, and LinkedIn, providing a consolidated view of ad performance, generating insights, and giving customers the ability to identify where and how funds and effort should be spent.
The company claims to generate 10x the amount of personalized creative content and achieve an average 2.7x return on ad spend.
Key customers and partnerships
As of June 2023, Omneky’s platform was reportedly used by more than 100 clients, including Egyptian investment app Thndr, banking platform Yotta, and Mexican BNPL solution Nelo.
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