Threekit is a visual commerce company specializing in enhancing the e-commerce experience for brands with large product catalogs. In June 2024, the company launched its flagship product, Visual Discovery AI, which interprets shopper needs and intent, providing real-time personalized product recommendations. The platform offers features such as guided buying, which assists customers through technical product purchases using visual prompts, and a "Shop the Look" function for multi-purchase behavior by presenting products in bundles. Threekit's other offerings include 1) Product Configurator, which enables real-time visual configuration that shows the product as buyers build and includes features such as a codeless rules engine; product bundling; order tracking; scene, model, image, and material storage for 3D asset management; and a materials library and 2) Visual Solutions, which enables 3D configuration, virtual photography, space planning, and augmented reality.
As of September 2024, the company's solutions integrate with various sales channels, such as Salesforce, Magento, BigCommerce, Oracle-Commerce-Cloud, Commercetools, Google-ad, Red, Sap, Inriver, Logik-io, and Autodesk.
Key customers and partnerships
As of September 2024, Threekit’s notable customers included HP, Steelcase, Duluth Trading, Fortune Brands, Starbucks Coffee, Nikon, LVMH, Jacuzzi, Sloan, and Ralph Lauren, among others.
In September 2023, the company formed a partnership with Paradigm, a software provider for the building industry, to combine Threekit's immersive 3D platform with Paradigm's configuration, pricing, and quoting technology to create a configuration and visualization experience for window and door sales.
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