PostHog

Overview
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Product stageSegments
Early
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Software monitoring and observability
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PostHog is an open-source product analytics platform that provides a comprehensive suite of tools for engineers and product teams to analyze user behavior, conduct experiments, and improve digital products. Founded in January 2020 by James Hawkins and Tim Glaser, PostHog offers a unified solution that includes product analytics, session replay, feature flags, A/B testing, and user surveys. The platform allows businesses to track user interactions, analyze product usage data, and gain insights into how customers engage with web and mobile applications.

PostHog's core functionality revolves around event tracking, which enables companies to collect data on user behavior and interactions within their digital products. The platform provides features such as funnel analysis, retention tracking, and user segmentation through cohorts and groups. PostHog also offers session recording and heatmaps, allowing teams to observe real user interactions and identify pain points in the user experience. Feature flagging capabilities enable controlled rollouts of new features, while A/B testing functionality supports data-driven decision-making.

As an open-source solution, PostHog gives users the flexibility to self-host the platform, providing greater control over data and addressing privacy concerns. The company offers both a community version with an MIT expat license and an enterprise version with additional features. PostHog's product is designed to be scalable, with pricing that accommodates startups and larger organizations alike.


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Disclaimer: This company profile has been generated using data obtained through automated web searches and advanced generative AI technology. While we strive to ensure the accuracy and reliability of our sources, auto-generated information could be outdated or inaccurate and should be verified independently.
HQ location:
San Francisco CA USA
Founded year:
2020
Employees:
11-50
IPO status:
Private
Total funding:
USD 27.2 mn
Last Funding:
USD 15.0 mn (Series B; Jun 2021)
Last valuation:
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