Virginia Venture Partners is a family of seed-stage investment funds placing near-equity and equity investments in Virginia-based technology, life science, and cleantech companies. Virginia Venture Partners invests in companies with a high potential for achieving rapid growth and generating significant economic returns for entrepreneurs, co-investors, and the Commonwealth of Virginia. CIT’s family of funds includes: GAP Fund I is a vintage 2004 fund fully invested in a broad array of seed-stage technology companies. Portfolio. GAP BioLife Fund is a seed fund investing exclusively in life science companies. GAP Tech Fund is a seed fund investing in IT and technology companies.

Virginia Venture Partners

Fortify Ventures is a technology investment fund providing portfolio companies with the community and the capital that they need to grow and succeed. It was founded and managed by serial entrepreneurs and experienced angel investors. Its partners and mentors work actively to support portfolio companies with challenges that are common in the early stages. Fortify Ventures also facilitates follow-on funding to accelerate capital requirements to support emerging growth. It is a founder friendly firm. Fortify has just announced that LifeFuels will be their final Fund 1 investment. Fortify Ventures was founded in 2011 and is based in Washington, D.C.

Fortify Ventures

Headquartered in Canada, GrowthWorks Atlantic Venture Fund identifies and structures investments in retail companies.

GrowthWorks Atlantic Venture Fund

Starting a new research project or company often requires more capital than any one source can give. Since many financial institutions consider startups and R&D â€œtoo risky,â€ some of the most commercially viable projects simply fall through the cracks and die. But not in New Brunswick. At NBIF our venture capital and research funding fills the gap so many innovators fall through, so they can break through.  What sets us apart from traditional capital providers is the way we do business. Instead of lending, we make investments in your companyâ€:tm:s equity. Instead of making research grants, the funding we provide attaches certain rights to the intellectual property you develop so we can help commercialize it.  And the money we make? It goes right back into the Foundation so we can get even more research projects and companies goingâ€”over and over again. Letting us invest in you lets you invest in New Brunswick, too. Itâ€:tm:s what makes us unique.  Whether it starts in a university laboratory, or on the desktop of a budding entrepreneur, our aim is to build New Brunswickâ€:tm:s capacity to innovate and create commercial opportunities for our five strategic industries. With $40 million under management, the investments we've made have allowed our researchers and companies to leverage over $160 million more in additional capital.

New Brunswick Innovation Foundation

Salesforce is a cloud-based software company that provides customer relationship management software and applications. It is a cloud computing company that provides business software on a subscription basis. They design and develop cloud-based enterprise software for customer relationship management. They focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.

Salesforce

The mission at Build Ventures is to help founders build companies. Period. They provide early stage capital to emerging, game-changing Atlantic Canadian technology companies. Their team has deep operational and investment experience. The startup journey can be challenging, but they know what it takes and they are here to help.  They’re based in Halifax, Nova Scotia, and are focused on companies in Atlantic Canada. They like to invest after your seed round. Ideally, you have begun to build a great team, have a product solving a meaningful problem and are working in what is – or one day will become -- a huge market.

Build Ventures

Tech Equity Partners

PSG is a growth equity firm that partners with software and technology-enabled services companies to help them navigate transformational growth, capitalize on strategic opportunities, and build strong teams. PSG brings extensive investment experience, deep expertise in software and technology, and a firm commitment to collaborating with management teams. Founded in 2014, PSG operates out of offices in Boston, Kansas City, London, Paris, Madrid, and Tel Aviv.

PSG Equity

BDC offers financing, consulting services, subordinate financing and venture capital. They focus on small and medium-sized enterprises (SMEs). BDC's services are available across Canada in both official languages through a network of more than 100 offices. Its head office is in Montreal.

Business Development Bank of Canada

Evergreen Coast Capital is a private equity firm that focuses on investing in technology. It was founded in 2015 and is headquartered in Menlo Park, California.

Evergreen Coast Capital

Aegis Group Partners operates as an investment firm.

Aegis Group Partners

MAVAN Capital Partners is a firm where ideas grow and our team works in cooperation towards a common goal of actively investing in technology companies in Canada and across the globe. By investing in the technology arena, we are connecting our investors and portfolio companies across the planet.

MAVAN Capital Partners

Introhive

Introhive offers a SaaS platform that helps organizations increase revenues and improve customer experience management. Its platform brings relationship intelligence into CRM with data automation and sales acceleration. The company also provides an enterprise relationship management (ERM) solution that helps get relationship insights and boost productivity. It was founded in 2012 by Jody Glidden and Stewart Walchli and is based in Fredericton, New Brunswick.

<div>Introhive is a Canadian AI-based customer intelligence platform founded by two former BlackBerry employees who previously launched Chalk Media, a content delivery application that was sold to Research in Motion (previous parent company of BackBerry) in 2009.</div>

Artificial intelligence is helping sales teams manage relationships and optimize the customer lifecycle.

Sales Engagement Platforms

KPMG firms Elevate Their Relationship Capital with Introhive

Introhive provides both PwC, and their customers, with real-time relationship intelligence and insights for better client experience management.

Tools for discovering & building customer and company databases to generate sales leads.

<div>
 
 Introhive is a Canadian AI-based customer intelligence platform founded by two former BlackBerry employees who previously launched Chalk Media, a content delivery application that was sold to Research in Motion (previous parent company of BackBerry) in 2009.
 
 
 Introhive uses AI to build “relationship graphs” to make better-informed sales decisions. The company pitches its relationship graph as similar to LinkedIn or ZoomInfo for customer mapping. It also uses a proprietary algorithm to automatically update sales and client data.
 
 
 As of June 2021, the company had around 250,000 users across 90 countries including PwC, Colliers International, Wilson Sonsini Goodrich & Rosati (a US-based law firm), Plante Moran (an accounting, tax, and wealth management firm), and Clark Nexsen. Introhive reported doubling its revenue during the last several years as well as during the pandemic.
 
 
 In June 2021, the company raised CAD 121.3 million (USD 100 million) in a Series C funding round led by new investor PSG and including participation from several existing investors. The company earmarked the funds for new product initiatives, strategic acquisitions, hiring 100 new employees to expand its team by around one third. 
 
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Outreach is a sales intelligence platform that offers a suite of tools to help sales reps improve communication with prospects and close deals. The platform integrates with existing customer relationship management (CRM) platforms and provides sales sequences, personalization tools, and multi-channel communication capabilities. The company is deeply integrated with third-party apps to attract large enterprise customers and claims to have a network of around 1,000 partners. As of June 2021, the platform served more than 4,800 companies, with the majority being mid-market tech companies in North America. It opened its London office in February 2020 to further establish a presence in the European market, which represents around 5% of its customer base. As of June 2021, the company has more than 800 employees globally across Seattle, San Francisco, and new global offices in London and Prague.The platform offers insights on the most effective content channels and the optimal times to contact prospects using artificial intelligence (AI) and machine learning (ML) technology. Further, managers can track sales rep and team-wide performance paving the way for sales coaching using customer interactions. Outreach’s “Amplify AI suite”, launched in 2018, leverages ML to categorize buyer intent based on responses to email communication. In May 2020, the company announced the beta launch of “Outreach Kaia”, a voice-based AI sales assistant. In <a href="https://sp-edge.com/updates/16031?industryIds=27">January 2023, </a>Outreach introduced Smart Email Assist, an AI-powered automatic email response generator, to streamline workflows for sales teams. In March 2023, the firm introduced <a href="https://sp-edge.com/updates/17465">multiple new features </a>to improve sales pipeline performance and efficiency, including the Create and Close Dashboard, Create Pipeline Calculator, Buyer Topics and Reactions, Success Plans Methodologies, Deal Grid, and Deal Overview. In May 2024, the company launched <a href="https://sp-edge.com/updates/29898">Smart Account Plans, </a>a new feature in its Sales Execution Platform designed to help sales teams engage, manage, and increase the number of accounts.The company also opted to bolster its product offering by acquiring revenue intelligence platform Canopy.io in October 2021. With this acquisition, Outreach strengthens its sales analytics and forecasting capabilities. Canopy.io will be the foundation of “Outreach Commit,” a new forecasting tool under Outreach’s suite of products.Key customers and partnershipsIn March 2023, the company <a href="https://sp-edge.com/updates/17465?industryIds=27">expanded its partnership with Snowflake, </a>a data platform, to introduce a new offering called “Outreach Data Sharing,” which enables organisations to connect Outreach's datasets with other enterprise data and improve sales cycle.Funding and financialsIn June 2021, the company raised USD 200 million in a Series G funding round, valuing the company at USD 4.4 billion, a significant jump from its USD 1.3 billion valuation in June 2020. The significant jump in valuation may be justified by the company's notable growth over the past 12 months. The funds will be allocated toward expanding into new markets, growing its sales and marketing teams, and platform development.Additionally, in June 2021, the company stated that its annual recurring revenue doubled in Q1 2021 compared to the previous year. In 2020, the company reported a run-rate revenue of USD 100 million.

Outreach

<div>
 
 Salesloft offers customer relationship management (CRM) integration, sales cadence, sales pipeline management and analytics reporting. It appeals to sales professionals working across the customer lifecycle. The company has offices in Atlanta, San Francisco, London, Indianapolis, New York City, and Guadalajara, Mexico. In August 2021, it announced growth plans in the European market by opening a data center in Germany and doubling headcount in the market. As of February 2022, the platform served 2,000+ customers and has established a partner ecosystem of 100+ companies. In January 2021, Salesloft reported that its client profile had shifted from mid-market to large enterprises such as Google, LinkedIn, Cisco, and Dell. 
 
 
 Salesloft strengthened its product offering in 2021, launched its &ldquo;Deal Engagement Score,&rdquo; an AI-driven function that can prioritize deals based on more than 30 data elements across its Cadence, Conversations, and Deals product offerings, in March 2021. Furthermore, the company announced Cadence Step Analytics and Pre-Built Cadence Frameworks. Cadence Step Analytics allows the user to gain insights on the most effective approach taken through Cadence. Pre-Built Cadence Frameworks is powered by best practices developed through positive sales interactions and the best-performing sales teams. More recently, in April 2022, the company launched its proprietary forecasting tool &ldquo;Forecast by Salesloft&rdquo;, to support organisations in generating predictable growth. 
 
 
 In February 2022, the company announced the launch of its four tier 
 <a href="https://sp-edge.com/updates/8630">
 Technology Partner Program
 </a>
 to provide growth opportunities for its partner ecosystem. Additionally, Salesloft also announced the launch of its Market Development Fund, which aims to support the funding of partner programs and pipeline development and create awareness among the Salesloft ecosystem. In September 2022, the firm unveiled 
 <a href="https://sp-edge.com/updates/12862">
 Salesloft Rhythm
 </a>
 , a platform to unify sales workflows to be launched in 2023. The firm claims that a unique aspect of this next generation solution is that the platform will provide an explanation as to why the action is important and what the likely outcome will be. 
 
 
 Salesloft has been active in the M&amp;A space. In July 2021, the company acquired InStereo, a sales strategy consulting firm. The acquisition of InStereo established Salesloft's focus on buyer engagement in sales and marketing campaigns. InStereo initially partnered with Salesloft in 2018 and had completed more than 150 client engagements for companies such as 3M (American multinational conglomerate), Cargill (global food company), and Pegasystems (American software company). In February 2024, the company 
 <a href="https://sp-edge.com/updates/27169">
 acquired Drift,
 </a>
 a conversational B2B marketing platform, to improve its customer journey orchestration tools for B2B sales teams.
 
 
 Key customers and partnerships
 
 
 In August 2022, the firm 
 <a href="https://sp-edge.com/updates/12545">
 partnered with Highspot,
 </a>
 a sales coaching platform, to further streamline the client engagement process for sales teams.&nbsp;
 
 
 Funding and financials
 
 
 In December 2021, the company raised an undisclosed amount of funding from Vista Equity Partners at a valuation of USD 2.3 billion, to expand beyond North America and particularly in Europe. In January 2021, Salesloft raised USD 100 million in a funding round led by Owl Rock Capital, to expanding its operations globally while investing in new vertical markets, artificial intelligence (AI) and machine learning (ML)-driven insights, and product innovation, as well as growing its headcount by more than 30% within the next year. 
 
 
 In August 2022, the firm reported that annual recurring revenue (ARR) surpassed USD 100 million in Q2 2021.
 
</div>

Salesloft

<div>
 
 People.ai began as a revenue intelligence platform but has widened its product to cover marketing and sales. 
 Its 
 artificial intelligence-based (AI-based) sales and marketing solutions offer sales playbooks and recommendations, automated customer relationship management (CRM), and pipeline visibility. In May 2019, the company launched &ldquo;The Wire&rdquo; which offers a real-time feed of recommended actions based on data collected from sales activity on emails, calendars and CRM systems.The platform is well integrated counting over 90 application programming interface (API) integrations with video conferencing and collaboration tools such as Zoom, GSuite, and Slack. 
 
 
 In September 2022, the firm 
 <a href="https://sp-edge.com/updates/13046">
 launched new features
 </a>
 1) Engagement Dashboards which contain visualisations that provide insight on buyer/seller engagement and 2) Account Planning with a native Salesforce integration which allows sales teams to operationalize account plans and provide customer insights. In May 2023, the firm 
 <a href="https://sp-edge.com/updates/18990">
 launched AccountGPT,
 </a>
 an AI-driven enhancement to its account planning application that leverages generative AI and large language models (LLMs) to automate sections of account plans, including market research, by extracting data from publicly available sources such as company websites and earnings reports.&nbsp;
 
 
 Further, the company claimed to have around 70 patents combined (secured and in progress) for its AI-based intelligent matching of customer data and profiles. The platform claimed its AI system has been trained on 1.1 billion sales activities and over USD 239 billion in closed deals. The company planned to deploy its platform outside of the sales realm and into verticals such as real estate, financial services, and recruitment, which already account for a small share of use cases.
 
 
 In October 2020, the company acquired ClosePlan, a sales intelligence app, to further strengthen its AI sales solution. ClosePlan offers sales playbooks, deal scoring, and account planning solutions. 
 
 
 Key customers and partnerships
 
 
 In July 2022, the company 
 <a href="https://sp-edge.com/updates/11924">
 partnered with integrated solution provider Oracle,
 </a>
 to use AI-powered sales automation tool &quot;Oracle Fusion Sales&quot; to support its sales process.
 
 
 Funding and financials 
 
 
 People.ai raised USD 100 million in a Series D funding round at a post-money valuation of USD 1.1 billion in August 2021. The round was co-led by new investors Akkadian Ventures and Mubadala Capital. The fresh funds are expected to be allocated to product development through investments in its SmartData platform, and to expand into new industry segments and geographies. The company also revealed that its customer base grew 260% over the 12 months preceding the funding, likely leading to its unicorn valuation. 
 
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People.ai

<div>
 
 Revenue.io (formerly RingDNA) is a sales intelligence platform that offers sales playbooks, multichannel outreach, performance insights, and customer relationship management (CRM) integrations. In addition, the platform uses artificial intelligence (AI) to transform conversational data between customers and sales reps into actionable insights on sales rep performance which can be used in building buyer profiles. Revenue.io’s AI-based guided selling features integrate with its sales playbook to create a list of priority leads and then recommends the best way to reach out to a potential buyer.  
 
 
 Revenue.io released its conversation AI solution in November 2019 based on data from more than 130 million sales conversations. This allowed the platform to add sales coaching features to its platform.
 
 
 Guided selling capabilities were introduced in September 2020 and made accessible through its Salesforce CRM integration.
 
 
 The company’s most recent funding round was an October 2018 Series B for USD 30 million led by Goldman Sachs. The funds were allocated for product development and recruitment. Revenue.io’s customers include Hewlett Packard, Amazon Web Services, Autodesk, SAP Concur, Lyft, and Twilio.
 
</div>

Revenue.io

<div>
 
 Apollo.io (formerly known as ZenProspect) is a sales intelligence and sales workflow automation platform which offers an end-to-end offering featuring a native lead database with over 200 million contacts from over 25 million companies. The platform offers prospect routing,&nbsp; leads scoring, multi-channel campaigns, and analytics capabilities. As of March 2022, Apollo.io had over 1 million total users and around 16,000 paying customers consisting of startups as well as&nbsp; Fortune 500 companies including WeWork, Peloton, and Colliers.
 
 
 Funding and financials 
 
 
 In August 2023, the 
 company
 raised 
 <a href="https://sp-edge.com/updates/21434">
 USD 100 million in a Series D funding
 </a>
 round led by Bain Capital Ventures, bringing the company&rsquo;s post-money valuation to USD 1.6 billion. The funds were expected to drive platform development and workforce expansion, with a goal to double employee count by 2025. It also reported a revenue growth of 9x over the last two years. 
 The company was also a part of the Y Combinator (YC) Winter 2016 batch. Apollo.io generated USD 1 million in annual recurring revenue at YC and was profitable immediately. 
 
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Apollo.io

All in one platform which offers a variety of tools for sales collaboration and for optimizing the entire sales process.

Tools for recording & analyzing live sales calls over voice & video.

Tools used for automating routine sales functions to improve the efficiency of sales teams.

Tools for preparing & automating sales campaigns via email, SMS & other channels.

Tools for discovering & analyzing customer interactions for improving customer success.

Tools for preparing sales content & coaching sales teams to improve performance.

Tools used to continuously  improve the product experience by understanding customer pain points.

Sales engagement platforms use personalization to enhance the effectiveness of sales outreach

AI/ML solutions automate and streamline sales processes by providing insights

Sales workflow automation platforms provide solutions for distributed sales teams

<div>
 Introhive has announced the appointment of Jason Bass as its Chief Operating Officer. Bass brings over 25 years of experience in the technology industry, specializing in sales and client success. Prior to this role, he held the position of VP of Global Business Operations at Anthology and Blackboard.
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Introhive

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