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GM’s Cruise to redeploy autonomous vehicle tests in Dallas
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Jun 3, 2024

GM’s Cruise to redeploy autonomous vehicle tests in Dallas

Geographic expansion

  • Cruise, General Motors' (GM's) self-driving vehicle subsidiary, is reintroducing a limited number of self-driving cars in Dallas to rebuild public confidence and test its technology.

  • The reintroduction involves a fleet of three vehicles in Dallas. These vehicles will operate with human drivers to gather data and will not carry passengers or drive autonomously. 

  • According to sources, the company is also looking to re-enter California, where competition includes Alphabet's Waymo, which has recently been expanding commercial operations in parts of California.

  • Analyst QuickTake: Today’s news follows a significant setback when Cruise withdrew its nationwide operations due to a serious accident in San Francisco, which led to the suspension of its deployment permits in California. Despite the setbacks, Cruise is gradually re-entering the markets, with a cautious strategy focused on safety. This approach mirrors steps taken in Phoenix, where Cruise resumed operations under close supervision in April 2024. Previously, Cruise has had a presence in Texas, initiating robotaxi services in cities like Dallas, Austin, and Houston.

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