Beyond Meat, a leading plant-based meat company, has launched Beyond Sun Sausage, a new product line of plant-based sausage links available in Cajun, Pesto, and Pineapple Jalapeño flavors exclusively at Sprouts Farmers Market locations in the US. Notably, the company has reported that this product is not intended to mimic beef, pork, or poultry, unlike its other offerings.
Beyond Sun Sausage is made from plant-based ingredients like yellow peas, brown rice, fava beans, and red lentil proteins. It contains 12 g of plant protein per link, 1 g of saturated fat, and no cholesterol. Moreover, it has been certified as "heart-healthy" by the American Heart Association’s Heart-Check program and the American Diabetes Association’s Better Choices for Life program.
Analyst QuickTake: This is the latest in a slew of product launches by Beyond Meat over the past few months, all designed to address consumer pain points like vegan alternatives with a cleaner ingredient list and higher nutritional profiles. The launch of the Beyond IV line marked the start of this transformative journey, followed by other products like Beyond Crumbles and the new Beyond Sausage , all of which have been certified by the American Heart Association and the American Diabetes Association.
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