Tavus

Tavus is a video personalization platform designed to improve content creation and engagement, particularly for sales and marketing teams. Utilizing advanced AI technology, Tavus streamlines the process by enabling users to record a single video serving as a template for generating personalized AI-driven videos. These videos are customized with unique voice variables tailored to individual customers. Tavus offers a comprehensive set of features, including AI voice and face replication, the ability to create branded landing pages, dynamic background options, custom call-to-action buttons, and personalized video previews. It also integrates with 100+ marketing, sales, ecommerce, and communication platforms, including Zapier, Salesforce, and HubSpot.

The platform claims a 10x increase in engagement through personalized videos, a 250% boost in email click-through rates, a 3x jump in response rates, a 500% ROI for marketing expenses, and an 85% surge in viewers' decisions to make a purchase.

Key customers and partnerships

As of August 2023, its customers include Verkada, Vise, Genesys, Allurion, and AB Tasty.

Funding and financials

In March 2024, Tavus raised USD 18 million in Series A funding led by Scale Venture Partners to accelerate its product development and model advancement. The company also planned to expand its sales in the enterprise and mid-market sectors.