Sandbox & Co.

Founded in 2015, Sandbox & Co. operates a suite of 13 education brands designed for Pre-K and K-8 students, parents, and teachers organized into three verticals: Sandbox Gaming (CoolMathGames, Poptropica, and Code Kingdoms), Sandbox Kids (Curious World, Hopster, and Kidomi), and Sandbox Learning (Tinybop, Family Education, TeacherVision, Teachit, Fact Monster, InfoPlease, and Funbrain).

Since its founding, the company has acquired 17 digital learning products with plans for further growth. The company's most recent acquisition was in October 2022, when it acquired toucanBox, a UK-based children’s craft and activity box subscription service, to be part of its new division, Sandbox Experiences, and grow its presence to new markets such as the US and Europe. In February 2022, the firm acquired PlayKids, an online educational platform, allowing Sandbox to expand its product portfolio and enter the Latin American market. Prior to this, the company acquired Edujoy and its sister company Tellmewow (acquired in November 2021), with plans to integrate the educational game development companies into Sandbox’s Gaming vertical;San Francisco-based Fingerprint, which provides a learning platform for children (“Kidomi”) and curates content for customers (acquired in March 2021); London-based Code Kingdoms, which teaches 8 to 14 year-olds how to code using Minecraft and Roblox (acquired in March 2021); and Bath-based Teachit, a teacher resource provider (acquired in September 2020). As of February 2022, Sandbox users numbered in excess of 60 million.

In September 2022, the company further expanded its suite with the launch of Coolmath Coding, an app designed to help kids learn to code through Minecraft mods and Roblox games.

Key customers and partnerships

The company has a partnership with Amazon Prime Video Channels to launch Sandbox Kids’ Hopster channel and extend market reach. As of July 2021, the channel was available across the UK, France, Italy, the Netherlands, and Spain.