Hexa

Hexa is a technology company offering end-to-end 3D commerce solutions for businesses including AR product viewers, virtual try-ons (VTO), and 360º content viewers. The company uses a technology stack that enables the creation, management, analysis, and distribution of 3D assets. The company’s AR solutions are used across the retail industry, including that of the jewelry, furniture, consumer electronics and fashion sectors.

Hexa's proprietary technology turns 2D images into high-quality 3D models. This process begins with a single image input, such as a product page URL, an image, or a product scan. Hexa's 3D engineers then use this image to create a realistic 3D model. Users can manage this process via an easy-to-use content management system (CMS), where they can also provide feedback on the models. The company's CMS is designed to oversee the entire process from creation to distribution, aiding businesses in making data-driven decisions, enhancing efficiency, and improving customer experience. The system also allows users to conduct quality assurance, distribute 3D models, manage 3D model creation, and upload existing 3D assets.

Furthermore, the company provides real-time 3D model analytics to help businesses understand which models deliver the best return on investment. The data and A/B test results guide businesses on where to position 3D models and which products to prioritize to maximize ROI. Hexa's platform also allows the display and distribution of 3D models. This includes a 3D Viewer for fast loading and immediate interaction, a 360º Viewer for model rotation, and an AR viewer.

In June 2022, the company joined the AWS ISV Accelerate Program, which connected participants with AWS to deliver technology to AWS customers.

Key customers and partnerships

Hexa's key customers include Macy’s, Logitech, Unity, and Crate & Barrel, who use the platform to manage and deploy 3D content.

In June 2023 , Hexa partnered with Amazon to improve Hexa's operating system (OS) and allow Amazon users to create, view, and store 3D assets for virtual try-ons, AR content, and 360-degree videos. Previously, in May 2022, Hexa partnered with Treedis to improve the 3D experience by bringing organic 3D participation to virtual commerce.

Other partners for the company’s VTO include BytePlus, Sizer, Vyking, 3DLOOK, Designhubz, and WANNA.

Funding and financials

In March 2023, Hexa raised USD 20.5 million in a Series A funding round from Point72 Ventures, Samurai Incubate, Sarona Partners, and HTC.