Applied Intuition offers a development platform and a vehicle software platform to streamline the creation and implementation of advanced driver-assistance systems (ADAS) and autonomous driving systems. Its solutions cover the development cycle, from simulation and data exploration to validation, enhancing the safety, efficiency, and speed of deploying and updating the technologies. Its products are pitched toward the automotive, trucking, construction and mining, agriculture, and defense industries, among others.
The company is headquartered in California, with offices in Michigan, Washington, Germany, Sweden, South Korea, and Japan, and serves customers globally.
The company has made several M&A deals, including 1) a merger with autonomous truck developer Embark Trucks (for USD 71 million; May 2023); 2) the acquisition of SceneBox, a data management and operations platform built specifically for machine learning (March 2023); and 3) the acquisition of Mechanical Simulation Corporation, a provider of vehicle dynamics simulation software (March 2022).
Key customers and partnerships
As of April 2024, Applied Intuition’s customers included 18 of the top 20 global automakers. Its key customers include Nissan, Daimler, Audi, GM, Porsche, Volkswagen, Valeo, Luminar, May Mobility, Motional, and Ambarella.
Funding and financials
In March 2024, Applied Intuition raised USD 250 million in Series E funding at a valuation of USD 6 billion. The round was led by Bilal Zuberi at Lux Capital, Elad Gil, and strategic investor Porsche Investments Management S.A. The company intended to use the funds to invest in GenAI technologies, enhance software capabilities, and expand its software and AI engineering teams.
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