EDGE
Get a demo
Log In

Postscript

Marketing Automation
Product stageSegments
Early
?
Marketing campaign automation
?

Postscript is an SMS marketing platform specially designed for ecommerce brands that retail on Shopify; a multichannel ecommerce platform. Postscript’s platform allows brands to 1) manage and launch personalized SMS campaigns; 2) automate workflows for customer notifications, such as abandoned carts, shipping notifications, cross-selling opportunities; 3) connect to Shopify data to segment customers and create personalized customer experiences; and 4) connect with customers with 1:1 text messaging. The platform is fully compliant with the US Telephone Consumer Protection Act (TCPA) and can be connected to 25 technology integrations including Klaviyo, Zendesk, and Privy. As of June 2022, 8,500+ Shopify stores used Postscript’s services including Brooklinen, Homesick, Native, Spikeball, and Kopari.

By specializing exclusively in SMS marketing, the firm claims to have an edge over its competitors by being the first to introduce innovations to this space including launching a two-way conversational SMS system and is the first SMS platform enabling purchases through SMS via its Postscript Pay feature. This is reflected in its customer growth, which grew from 530 customers in December 2019 to 3,500 by March 2021 and 8,500+ by June 2022. Postscript claims that its users have on average experience a 25x ROI.

Funding and financials

In June 2022, the firm raised USD 65 million in Series C funding led by 01 advisors in order to further invest in team resources to drive its growth. Prior to that, Postscript raised USD 35 million in Series B funding led by Greylock in March 2021  to further expand on the platform's two-way messaging capabilities to enable customers to make re-orders, manage subscriptions, and submit reviews through SMS. 

Marketing Automation

Marketing Automation

Key stats
Featured companies
156
Total funding (USD)
17.9 Bn
Total addressable market (USD)
337.0 Bn
Key competitors
 
Loading...
Loading...
Loading...
Loading...
Product Overview
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
Product Metrics
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
Company profile
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...

EDGE Insights

Postscript teardown: SMS marketing platform purpose-built for Shopify retailers
Brian Whalley, Co-Founder of Wonderment, on Klaviyo's product-market fit

Recent Updates

Product updates
Nov 8, 2022
Klaviyo adds AI-powered copywriting solution for SMS marketing
Marketing Automation
Funding
Jun 15, 2022
Postscript raises USD 65 million in Series C led by 01 advisors
Marketing Automation

Company Brief


HQ location:
44 Tehama St, San Francisco, California Scottsdale AZ USA
Founded year:
2018
Employees:
251-500
Total Funding:
USD 106.2 million
Last Funding
USD 65.0 million, Jun 2022

Funding


Investors


No investor data is available

Funding data are powered by Crunchbase
arrow
menuarrow
Click here to learn more
Get a demo

By using this site, you agree to allow SPEEDA Edge and our partners to use cookies for analytics and personalization. Visit our privacy policy for more information about our data collection practices.