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Juicy Marbles partners with Sainsbury's to expand UK-wide distribution
Plant-based Meat
Sep 26, 2024
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Plant-based Meat

Plant-based Meat

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Sep 26, 2024

Juicy Marbles partners with Sainsbury's to expand UK-wide distribution

Partnerships

  • Plant-based whole-cut producer Juicy Marbles has secured a long-term supply deal with UK supermarket chain Sainsbury's.

  • Through these partnerships, Juicy Marbles will roll out its plant-based steak at 553 Sainsbury's locations across the UK, expanding its UK retail presence to over 1,500 locations. The steaks will be sold in two packs, initially priced at GBP 7 (~USD 9) on promotion. 

  • Analyst QuickTake: Juicy Marbles has been ramping up its European distribution recently with several product launches and partnerships. In June 2023 , it partnered with UK supermarket chain Waitrose to launch its plant-based filet mignon and collaborated with GoPuff and Rohlik to expand its distribution in the UK and Czech Republic in February 2024 . Additionally, in June 2024 , the company secured a food service listing for its improved plant-based bone-in ribs, Marble 3.0.

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