Cart.com

Cart.com provides unified commerce and logistics solutions for retail and ecommerce needs, including storefront creation, customer engagement, growth marketing, channel management, fulfillment, unified analytics, inventory and order management (via Constellation OMS), warehouse and and transport management (via Constellation WMS and TMS). The company pitches its products toward B2B companies, consumer brands, and public sector agencies. It operated ~14 omnichannel facilities across the US, as of April 2024, with offices in the US, Mexico, and Poland.

The company’s pricing strategy differs based on the product offering. For example, online storefront services are offered for a base subscription and a percentage of sales, while fulfillment services are charged on a per-order basis.

The company has made several acquisitions to expand its capabilities and market reach including 1) Amify, an Amazon optimization and advertising solutions provider (April 2024), DataFeedWatch, a data-feed management solution provider (March 2022); 2) SellerActive, a provider of SaaS multichannel ecommerce tools (January 2022); 3) FB Flurry, a technology-driven fulfillment and customer care operator for direct-to-consumer (DTC) brands (January 2022); 4) 180Commerce, an online sales partner (November 2021); 5) Sauceda Industries, a fulfillment services provider for ecommerce brands (July 2021); 6) DuMont Project, an omnichannel growth marketing consultancy firm (July 2021); 7) Cheap Cheap Moving Boxes, a DTC moving box brand (February 2021); and 8) AmeriCommerce, an enterprise ecommerce storefront software platform (January 2021).

As of January 2024, Cart.com handled more than USD 8 billion in gross merchandise value and witnessed a 50% YoY business growth in 2023.

Key customers and partnerships

As of July 2024, Cart.com provided services to over 6,000 multichannel merchants, including City Chic, Represent, ModCloth, Janie and Jack, Adidas, Guess, Swarovski, Under Armour, Pandora, Toms, Portland Leather, ADM, Pacsun, and Luminess.