EDGE
Get a demo
Log In

6sense

Sales Engagement Platforms
Marketing Automation
Product stageSegments
Growth
?
Sales Intelligence
?

6sense is a San Francisco-based sales intelligence platform that gathers predictive buying patterns using AI, big data, and machine learning tools. The platform uncovers the consumer behavior of individual accounts to break down purchase hesitancy by offering personalized ad campaigns. The company announced the release of its Revenue AI platform and revealed upcoming product solutions in April 2022. In March 2023, the company launched sales platform "6sense Revenue AI for Sales," which allows sellers to prioritise in-market accounts and access complete buyer intelligence and contact data, followed by the launch of the AI Writer in June 2023, to improve the effectiveness of email outreach and marketing. 

6sense has bolstered its in-house capabilities through the acquisition of ZenIQ (an account-based sales and marketing orchestration platform acquired in April 2018) and Fortella (an AI-based B2B revenue intelligence platform acquired in August 2021). ZenIQ enables marketers to intelligently scale account-based information and its integrated workflows coupled with 6sense predictive data insights are expected to deliver a 5x lift in lead generation, and bolsters the company’s overall product offering. Fortella offers pipeline management that allows sales teams to plan, forecast, and track pipelines based on actual conversion rates, sales cycles, and deal sizes. It offers AI-driven recommendations based on accounts and buyer personalities to minimize these gaps. More recently, in October 2021, the company acquired Slintel, a B2B technographic data solution provider, to provide sales representatives technology-related insights. In October 2023, the firm introduced content creation tools including a conversational email solution which it enhanced with generative AI features in June 2023.

Key customers and partnerships

In May 2022, the company partnered with Conversica, a conversational intelligence platform, allowing Conversica AI assistants to gather real-time account insights (based on industry, client characteristics, and buyer stage), powered by 6sense’s proprietary technology, thereby empowering the sales, marketing, and customer success teams to deliver personalised client engagement. 

Funding and financials

In June 2023, the firm secured USD 100 million in new debt financing from Silicon Valley Bank (SVB), providing favorable terms and supporting its growth strategy, which combines organic and acquisitive approaches. This financing comes after impressive FY2023 results, including 70% overall revenue growth and successful customer acquisition and retention rates. The round followed its USD 200 million series E funding round in January 2022, resulted in a valuation of USD 5.2 billion—more than doubling the company's value since its previous fundraising round in March 2021, which valued the firm at USD 2.1 billion.

Sales Engagement Platforms

Sales Engagement Platforms

Key stats
Featured companies
146
Total funding (USD)
8.8 Bn
Total addressable market (USD)
22.1 Bn
Key competitors
 
Loading...
Loading...
Loading...
Loading...
Product Overview
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
Product Metrics
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
Company profile
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...
-
Loading...
Loading...
Loading...
Loading...

EDGE Insights

Liftoff: Funding for marketing automation scales new heights

Recent Updates

Funding
Industry news
Product updates
Partnerships
M&A
Jun 30, 2023
Monthly News Summary (June 2023)
Sales Engagement Platforms
Funding
Jun 22, 2023
6sense secures USD 100 million in debt financing to accelerate growth initiatives
Marketing Automation
Funding
Management news
Industry news
Product updates
Partnerships
Mar 31, 2023
Monthly News Summary (March 2023)
Sales Engagement Platforms
Partnerships
Dec 13, 2022
​​6Sense partners with Integrate to strengthen customer data accuracy and insights
Marketing Automation
Industry news
Oct 17, 2022
Salesforce lays off 90 recruiters amid unfavorable macro conditions
Marketing Automation
Industry news
Oct 17, 2022
Salesforce lays off 90 recruiters amid unfavorable macro conditions
Sales Engagement Platforms

Company Brief


HQ location:
450 Mission St Suite 201 San Francisco CA USA
Founded year:
2013
Employees:
501-1,000
Total Funding:
USD 526.0 million
Last Funding
USD 100.0 million, Jun 2023

Funding


Investors


No investor data is available

Funding data are powered by Crunchbase
arrow
menuarrow
Click here to learn more
Get a demo

By using this site, you agree to allow SPEEDA Edge and our partners to use cookies for analytics and personalization. Visit our privacy policy for more information about our data collection practices.