Gong is a provider of conversational intelligence solutions designed to improve customer engagement for sales, marketing, and customer success teams. Its Reality platform leverages AI to analyze customer interactions and provide insights that improve sales strategies and coaching.
Gong's core offerings include features such as call recording, transcription, and interaction analytics that help teams understand customer behavior and preferences. By capturing and analyzing every conversation, Gong enables sales professionals to identify key trends, buyer signals, and common objections.
In addition to its conversational intelligence capabilities, Gong also provides sales intelligence solutions. These include tools for pipeline management, revenue forecasting, and comprehensive analytics to support strategic decision-making. The platform has over 100 integrations (as of August 2024), including popular CRM platforms such as HubSpot, Salesforce, and Microsoft Dynamics 365.
In June 2021, Gong reported a post-money valuation of USD 7.25 billion. In 2022, the company reported an annual recurring revenue (ARR) of USD 200 million.
In September 2020, the company acquired Vayo, an Israel-based data analytics startup, to strengthen its revenue intelligence solution. In June 2022, Gong acquired Yobs, a smart interviewing platform, to further expand its platform capabilities.
Gong claims that its optimized speech-to-text transcription model achieves 85%–90% accuracy, significantly higher than the less than 75% accuracy of off-the-shelf models.
Key customers and partnerships
As of August 2024, the platform served 4,000+ companies, including Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, SproutSocial, Twilio, and Zillow.
In January 2020, the firm partnered with Sandler, a sales coaching solution provider, to empower sales professionals. A month later, the company partnered with sales engagement startup InsideOut to provide AI-powered sales playbooks with analytics. In November 2021, Gong expanded its partnership with sales coaching platform Highspot to scale best practices across sales teams. In June 2022, the company partnered with sales intelligence solution providers Apollo.io, Clearbit, and Cognism to strengthen its product capabilities. In June 2024, Gong partnered with sales intelligence platform 6sense to connect its sales engagement solution Gong Engage with 6sense Revenue AI for Sales to increase workflow efficiency.
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